Senior Manager, Digital
Company: Carat
Location: New York
Posted on: May 16, 2022
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Job Description:
Company Description
A global agency network, dedicated to our clients' long term,
sustainable growth. We deliver growth through fully integrated
solutions and are powered by Dentsu Group's best-in-class media,
data, technology and content capability. Across the world we work
hand in hand with our clients' other agencies, and tap into our
vast landscape of innovators, from tech giants to upstart
startups.
Dentsu's integrated network of agencies is purpose-built to help
clients navigate, progress and thrive in a world of change. To
champion meaningful progress with and for our clients, we are
organized in a way that puts our clients and their customers at the
center of everything that we do. Our connected tools, products and
capabilities are focused on delivering human-centric, integrated
solutions -- seamlessly bringing together all of the creativity,
media and CXM expertise of our network in service of both growth &
good.
We are champions for meaningful progress and we strive to be a
force for good-for our people, for our clients, for the industry
and for our society. We keep our people at the center, creating
space for growth, understanding and learning so they can thrive. We
embed diversity, in our mindset, in our solutions and in our teams
to empower an inclusive, equitable and culturally fluent
environment. Building this culture within our teams makes us better
collaborators with each other and with our clients, driving better
outcomes for all.
Job Description
The Senior Manager, Digital is a base-level management position.
This lynchpin position is accountable for all aspects of the
planning, implementation and tracking of the assigned client's
online campaigns. The Senior Manager partners with the AMD or
Director setting the strategic tone for the assigned accounts. The
Senior Manager assists in the creation of all important digital
plans and presentations. The Senior Manager is expected to have a
strong working knowledge of the media space (including traditional
media) and available media research. The Senior Manager may be
responsible for managing a team - developing their skills,
evaluating their performance, and managing their growth. In
addition to their core account assignments, the Senior Manager is
expected to take part in larger areas of agency development -
aiding new business, and participating on committees and task
forces. This role is a step toward greater leadership within the
agency.
KEY AREAS OF RESPONSIBILITY
Media Planning And Execution
Work with senior team members to set digital program planning and
negotiation strategies
Write front end (digital strategies and objectives) of plans and
present in collaboration with traditional planning team to client
ensuring recommended tactics, partners and programs deliver against
stated goals
Oversee plan negotiations
Act as a final resource for team related to all inventory, billing
and invoice discrepancies
Act as the internal point person, where appropriate, with Comms
Planning, Insight, & Finance teams
Ensure constant communication between Ad Ops and various creative
agencies (and other external partners) and ensure brand/team
processes align
Develop and maintain timelines for all projects
Client & Internal Relationships
Maintain client relationships at appropriate levels
Understand the client needs
Manage deliverables expectations with Comms Planning Team
Where appropriate, grows business opportunities within current
clients
Thoroughly understanding of all elements of the brand and
specifically its strategic target and prime prospects
Looks to identify opportunities to offer agency service line
offerings to existing clients
Serve as a resource for Associates and Assistants for advice,
counsel and mentorship
Lead face to face client and vendor meetings
Participate and present in New Business efforts and presentations,
where appropriate
Establishes strong internal relationships with other service line
personnel
Strategic Thinking & Leadership
Balance, prioritize and properly assign work associated with
multiple, concurrent projects
Provide guidance to team members and nurture/promote team
environment
Ensure key information is being provided to the team regarding
client issues, internal agency issues, changes in account status,
etc.
May be responsible for constructing and delivering accurate, honest
and timely performance management documents
Is mindful of the client's point of view when reviewing work,
leverage this perspective when providing feedback to team and
presenting to client
Breaks down problems and issues into critical parts which can be
resolved
Oversees management of specific projects as assigned
Oversee team activities, maintain overall plan quality control
Is an engaged member of the media industry, and proactively
solicits and contributes innovative ideas
Communications Skills
Express oneself clearly and concisely in oral communications
Write in a clear, compelling and concise manner
Organize ideas and information logically and sequentially
Develop media presentation materials that are clear, compelling and
persuasive
Adapt communication style to relevant audience
Establish and maintain communications process with Media group and
account team
Constructively edit and review the writing of media documents
(timelines, media focus, RFPs, plans, client memos, and
correspondence)
Maintain frequent/as needed communication with the client and
disseminate pertinent client information to the media team
Move audience to desired action through clear and persuasive
delivery of information
Qualifications
Bachelor's Degree
5 -7 years media experience including at least 3 years in digital
media planning
Experience in online marketing and current knowledge of trends and
innovations in traditional and digital media
Experience creating and selling media programs
Ability to articulate strategic foundation for their
development
Balanced ability to perform analytically and creatively
Advanced computer skills (MS Word, Excel, PowerPoint)
Proven leadership skills and management experience
What You Get
Additional Information
Generous paid holiday schedule
Flexible Working Options-WFH, visit office if that's your
preference
Opportunity to get experience with a variety of leading brands
Comprehensive healthcare plans
401(k) with employer match
Flexible time-off
16 weeks paid parental leave
The anticipated salary range for this position is $85-$90k. Salary
is based on a wide range of factors that include relevant
experience, knowledge, skills, other job-related qualifications,
and geography. A range of medical, dental, vision, 401(k) matching,
paid time off, and/or other benefits also are available. For more
information regarding dentsu benefits, please visit
https://dentsubenefitsplus.com/
Employees from diverse or underrepresented backgrounds encouraged
to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment
Opportunity and will not discriminate against an applicant or
employee of the Company, on the basis of age, sex, sexual
orientation, race, color, creed, religion, ethnicity, national
origin, alienage or citizenship, disability, marital status,
veteran or military status, genetic information, or any other
legally-recognized protected basis under federal, state or local
laws, regulations or ordinances. Applicants with disabilities may
be entitled to reasonable accommodation under the terms of the
Americans with Disabilities Act and/or certain state or local laws.
A reasonable accommodation is a change in the way things are
normally done that will ensure an equal employment opportunity
without imposing an undue hardship on the Company. Please contact
recruiting@dentsuaegis.com if you need assistance completing any
forms or to otherwise participate in the application process or to
request or discuss an accommodation in connection with a job at the
Company to which you are applying.
Keywords: Carat, New York , Senior Manager, Digital, Accounting, Auditing , New York, New York
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