Senior Brand Manager, Being Frenshe
Company: Maesa
Location: New York
Posted on: October 31, 2024
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Job Description:
#MaesaMagic
Maesa is the world's largest independent beauty incubator, housing
numerous, fast growing "it" brands within all categories of beauty.
We are a high growth global company in the middle of the transition
from founder lead to private equity owned. With an incubation
flywheel ideating on new global brand launches, Maesa pushes
creative and technical boundaries to deliver exceptional
performance and establish global staying power. Maesa has a keen
focus on marketing and white space analysis, which guides its
thinking on marketing existing brands as well as development of new
brands through its extremely unique structure. We are vertically
integrated globally with in-house marketing, branding, product
development/formulation, packaging design/engineering and
regulatory. With a focus on modernity and sustainability, we design
innovative solutions and make proactive choices to achieve
environmental neutrality and consumer wellness. Maesa has mastered
"commercializing creativity," making itself a leader in the
fundamental revolutionary change in the beauty industry.
Headquartered in New York and Paris, with additional offices in Los
Angeles, Vienna, Dubai, Hong Kong, and Dongguan, Maesa employs
about 400 team members worldwide.
Fueled by the science of scent and self-care rituals, Being Frenshe
by Ashley Tisdale aims to make wellness a part of consumers every
day, all at an accessible price point. The brand offers six scent
profiles including Lavender Cloud, Cashmere Vanilla, Bergamot
Cedar, Solar Fleur, Citrus Amber and Palo Santo Sage, that all use
targeted ingredients and rituals to activate a specific mood. Being
Frenshe is exclusively available at Target doors nationwide and on
target.com.
This Senior Brand Manager is the ultimate brand champion within the
organization, leading and collaborating with cross functional team
as well as external partners, agencies and founder towards our
aligned brand vision. Specifically, this role will work closely
with integrated marketing teams (social & influencer), in-house
creative studio, sales, finance and operations.
This candidate ideally has a passion for wellness and/or the beauty
industry and is excited to be a part of transforming the industry
through creating and executing strategic, differentiated go to
market plans and innovative customer experiences.
The Senior Brand Manager role reports to the Senior Director of
Brand Management.
This role is based in NYC and you will be expected in office 3 days
a week, at minimum.
Responsibilities
Qualifications
What We Offer
$115,000/yr - $135,000/yr. Exact compensation may vary based on
skills, experience, and location. This position is eligible for
participation in a discretionary bonus plan based on individual and
company performance.
Maesa offers a variety of benefits to eligible employees. Employees
can choose to enroll in health insurance coverage, wellness
programs, life and disability insurance, and retirement savings
plans. Through generous paid time off, a hybrid office setup, and
paid leave options, Maesa encourages wellness and balance among
employees.
Our Commitment to You
At Maesa, we live by our values of collaboration, curiosity,
game-changing, creativity, and discipline. We believe our people
and partners are a creative force that catalyzes the possibilities
in beauty to break through traditional limits and discover the
"new" without restriction. We prioritize creating and fostering a
welcoming environment for employees, partners, ideas, approaches,
and endeavors - all through a spirit of warmth and inclusivity. As
set forth in Maesa's Equal Employment Opportunity policy, we do not
discriminate on the basis of any protected group status under any
applicable law.
#LI-Hybrid
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Keywords: Maesa, New York , Senior Brand Manager, Being Frenshe, Accounting, Auditing , New York, New York
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