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Digital Marketing Manager/Graphic Designer

Company: Tradewind
Location: New York
Posted on: January 17, 2020

Job Description:

The digital marketing manager is part of the team responsible for implementing the Tradewind's global marketing strategy. The focus is on graphic design (50%), email marketing and content development. Responsibilities will also include database management, event planning and some administrative tasks. Tradewind is an international trade finance company headquartered in Germany with 20 offices in 14 countries that provides liquidity for small- and middle-market enterprises worldwide. Responsibilities Design (50%) : Design digital and print marketing materials including ads, flyers, brochures, PPT presentations, emails, business cards, and trade show displays. Email Marketing (30%) : Create email campaigns including content creation, design and email lists management. Participate in the implementation of new email automation platform (landing pages, email nurture, lead capture forms, gated content, etc.). Website maintenance : Help with updating content on the Tradewind's three websites. Database management : Assign new inbound leads in Salesforce and generate lists and reports. Help with responding to website chats. Event Planning : Help with making arrangements such as booking of hotels and venues and shipping of marketing materials. Other Marketing projects : Assist on other marketing projects such as posting on social media, -executing paid campaigns (PPC and paid social), SEO, writing short press releases, etc. Administrative tasks : Help with producing various reports. Requirements - - - - - - - - -Bachelor's degree (marketing degree preferred but not required) - - - - - - - - -Proficiency with Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Acrobat) a must - - - - - - - - -Proficiency with Microsoft Office (Word, PowerPoint, Excel and Outlook) a must - - - - - - - - - -2-8 years of digital marketing experience including digital tools and content creation - - - - - - - - -Excellent attention to details - - - - - - - - -Strong written and verbal communication skills - - - - - - - - -Multi-tasking skills and hands-on approach - - - - - - - - -Experience with email marketing programs such as Constant Contact - - - - - - - - -Experience with website's content management systems - - - - - - - - -Experience with marketing automation platforms such as Pardot preferred - - - - - - - - -Experience with Google Analytics preferred - - - - - - - - -SEO and PPC skills and experience a plus - - - - - - - - -Second language such as Arabic (or Spanish, Chinese, etc.) a plus This position is a good fit for someone with strong graphic design skills that would like to expand beyond design and gain additional marketing skills. Competitive fringe benefit package including health, dental and 401k plan - Please send resume and cover letter to

Keywords: Tradewind, New York , Digital Marketing Manager/Graphic Designer, Advertising , New York, New York

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