Social Media Strategist
Company: Gensler
Location: New York
Posted on: February 25, 2021
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Job Description:
At Gensler, we design for people. We leverage our global
perspective and local presence to innovate at every scale. We're
not just designers. We're tinkerers, craftspeople, visionaries,
innovators and thought leaders. Fueled by passion and
entrepreneurial spirit, our people bring new ideas to solve
challenging problems. Whether you're into sketching new ideas,
hacking a building or growing client relationships in global
markets, there's something here for everyone. As a Social Media
Strategist, you will be contributing to Gensler's mission of
creating a better world through the power of design. This is an
excellent opportunity for a professional seeking to exercise their
creativity in the world's leading design firm. Gensler's Social
Media Strategist is a member of our Firmwide Marketing Studio who
has passion for communications that can take them to new heights of
social media planning, development, community engagement, and
campaign strategy. Along with a love of creative storytelling and
attention to detail, the candidate must have in-depth social media
experience and a proven history of growing and managing social
audiences. The role is intended for someone who cares deeply about
the important topics we cover, has strong copy writing skills, and
knowledge of analytical tools. This person will have a keen
awareness of the architecture and design industry - and Gensler's
position in it - in order to have an instinct for what's on (and
off) brand. In addition, this person has an eye for powerful
visuals, understands how data can inform a smart social strategy,
and possesses a know-how for juggling multiple projects and
managing deadlines as part of a lean team. We are also seeking
someone who enjoys distilling data into actionable insights and
advocating for strong social content across the global
organization.-- What You Will Do Manage day-to-day posting, editing
and optimization of content on multiple social media platforms,
including LinkedIn, Instagram, Facebook, Twitter, and YouTube (We
collaborate with our Greater China team who manages WeChat.) Work
with the Editorial Director to execute a content curation process,
publishing strategy, and social content calendar: crafting copy and
sourcing images in line with the Gensler brand, and the firm's
overall business strategy Provide analytics and insights derived
from our social media management tool, Hootsuite Partner
cross-functionally with the Firmwide Public Relations and Executive
Communications studios in developing content Lean into the
opportunity to partner across our regional offices and their
communications teams, and develop internal social media trainings
and external campaign toolkits to scale our reach across our local
accounts Stay abreast of social media developments, emerging
technologies, communications best practices and trends in the
social media sphere, as well as, the competitive landscape Your
Qualifications Bachelor's Degree in Marketing, Communications, or
related field 5-7 years of relevant experience; agency experience
is a plus In-depth knowledge of the social media landscape
Proficiency with Hootsuite, Adobe Creative Suite, and social media
measurement tools Exemplary project and time management skills with
the ability to maintain flexibility in an ever-changing and dynamic
environment Life at Gensler At Gensler, we are as committed to
enjoying life as we are to delivering best-in-class design. From
curated art exhibits to internal design competitions to "Well-being
Week," our offices reflect our people's diverse interests. We
encourage every person at Gensler to lead a healthy and balanced
life. Our comprehensive benefits include medical, dental, vision,
disability, wellness programs, flex spending, paid holidays, and
paid time off. We also offer a 401k, profit sharing, employee stock
ownership, and twice annual bonus opportunities. As part of the
firm's commitment to licensure and professional development,
Gensler offers reimbursement for certain professional licenses and
associated renewals and exam fees. In addition, we reimburse
tuition for certain eligible programs or classes. We view our
professional development programs as strategic investments in our
future. Gensler is proud to be an equal opportunity workplace and
is an affirmative action employer. All aspects of employment
decisions will be based on merit, competence, performance, and
business needs. We do not discriminate on the bases of any status
protected under federal, state, or local law. Applicants will be
considered regardless of their sex, race, age, religion, color,
national origin, ancestry, physical disability, mental disability,
medical condition (associated with cancer, a history of cancer, or
genetic characteristics), HIV/AIDS status, genetic information,
marital status, sexual orientation, gender, gender identity, gender
expression, military and veteran status, or other protected
category under the law.-- We will consider qualified applicants
with arrest and conviction records in a manner consistent with the
San Francisco Fair Chance Ordinance . If you need assistance or an
accommodation due to a disability you may contact us here . We
celebrate diversity and are committed to creating an inclusive
environment for our colleagues. --- Posted 3 Days Ago Full time
R-3331 About Us Gensler is a global architecture, design, and
planning firm with 50 locations and more than 6,000 professionals
networked across Asia, Europe, Australia, the Middle East, and the
Americas. Founded in 1965, the firm serves more than 3,500 active
clients in virtually every industry. Gensler designers strive to
make the places people live, work, and play more inspiring, more
resilient, and more impactful. NOTICE TO APPLICANTS Gensler
endeavors to make gensler.com/careers accessible to any and all
users. If you would like to contact us regarding the accessibility
of our website or need assistance completing the application
process, please contact us . This contact information is for
accommodation requests only and cannot be used to inquire about the
status of applications. Gensler is an equal opportunity employer.
Qualified applicants will receive consideration for employment
without regard to race, color, religion, sex, sexual orientation,
gender identity, national origin, disability, or protected veteran
status. Women, minorities, individuals with disabilities and
protected veterans are encouraged to apply. For more
information--please--review our How To Apply page on our Careers
site.--
Keywords: Gensler, New York , Social Media Strategist, Advertising , New York, New York
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