Social Media Strategist

Company: Gensler
Location: New York
Posted on: February 25, 2021

Job Description:

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We're not just designers. We're tinkerers, craftspeople, visionaries, innovators and thought leaders. Fueled by passion and entrepreneurial spirit, our people bring new ideas to solve challenging problems. Whether you're into sketching new ideas, hacking a building or growing client relationships in global markets, there's something here for everyone. As a Social Media Strategist, you will be contributing to Gensler's mission of creating a better world through the power of design. This is an excellent opportunity for a professional seeking to exercise their creativity in the world's leading design firm. Gensler's Social Media Strategist is a member of our Firmwide Marketing Studio who has passion for communications that can take them to new heights of social media planning, development, community engagement, and campaign strategy. Along with a love of creative storytelling and attention to detail, the candidate must have in-depth social media experience and a proven history of growing and managing social audiences. The role is intended for someone who cares deeply about the important topics we cover, has strong copy writing skills, and knowledge of analytical tools. This person will have a keen awareness of the architecture and design industry - and Gensler's position in it - in order to have an instinct for what's on (and off) brand. In addition, this person has an eye for powerful visuals, understands how data can inform a smart social strategy, and possesses a know-how for juggling multiple projects and managing deadlines as part of a lean team. We are also seeking someone who enjoys distilling data into actionable insights and advocating for strong social content across the global organization.-- What You Will Do Manage day-to-day posting, editing and optimization of content on multiple social media platforms, including LinkedIn, Instagram, Facebook, Twitter, and YouTube (We collaborate with our Greater China team who manages WeChat.) Work with the Editorial Director to execute a content curation process, publishing strategy, and social content calendar: crafting copy and sourcing images in line with the Gensler brand, and the firm's overall business strategy Provide analytics and insights derived from our social media management tool, Hootsuite Partner cross-functionally with the Firmwide Public Relations and Executive Communications studios in developing content Lean into the opportunity to partner across our regional offices and their communications teams, and develop internal social media trainings and external campaign toolkits to scale our reach across our local accounts Stay abreast of social media developments, emerging technologies, communications best practices and trends in the social media sphere, as well as, the competitive landscape Your Qualifications Bachelor's Degree in Marketing, Communications, or related field 5-7 years of relevant experience; agency experience is a plus In-depth knowledge of the social media landscape Proficiency with Hootsuite, Adobe Creative Suite, and social media measurement tools Exemplary project and time management skills with the ability to maintain flexibility in an ever-changing and dynamic environment Life at Gensler At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to "Well-being Week," our offices reflect our people's diverse interests. We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. As part of the firm's commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future. Gensler is proud to be an equal opportunity workplace and is an affirmative action employer. All aspects of employment decisions will be based on merit, competence, performance, and business needs. We do not discriminate on the bases of any status protected under federal, state, or local law. Applicants will be considered regardless of their sex, race, age, religion, color, national origin, ancestry, physical disability, mental disability, medical condition (associated with cancer, a history of cancer, or genetic characteristics), HIV/AIDS status, genetic information, marital status, sexual orientation, gender, gender identity, gender expression, military and veteran status, or other protected category under the law.-- We will consider qualified applicants with arrest and conviction records in a manner consistent with the San Francisco Fair Chance Ordinance . If you need assistance or an accommodation due to a disability you may contact us here . We celebrate diversity and are committed to creating an inclusive environment for our colleagues. --- Posted 3 Days Ago Full time R-3331 About Us Gensler is a global architecture, design, and planning firm with 50 locations and more than 6,000 professionals networked across Asia, Europe, Australia, the Middle East, and the Americas. Founded in 1965, the firm serves more than 3,500 active clients in virtually every industry. Gensler designers strive to make the places people live, work, and play more inspiring, more resilient, and more impactful. NOTICE TO APPLICANTS Gensler endeavors to make gensler.com/careers accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us . This contact information is for accommodation requests only and cannot be used to inquire about the status of applications. Gensler is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. For more information--please--review our How To Apply page on our Careers site.--

Keywords: Gensler, New York , Social Media Strategist, Advertising , New York, New York