Marketing Associate

Company: Syndicatebleu
Location: New York
Posted on: January 16, 2022

Job Description:

A Fashion Retailer is looking for an Email Marketing Associate to join their team on a temporary basis, ASAP.

Responsibilities:

• Manage the email proofing and QA process including testing all email click-through experiences, as well as reviewing and proofing on-site experiences.
• Support implementation of new marketing automation programs (email, push, programmatic direct mail, on-site).
• Collaborate with the digital marketing team on management of campaigns across multiple channels.
• Ensure program specific ROI goals are being met.
• Understand key customer segments, uncovering opportunities within the data and working with the team to develop action plans to activate and impact KPIs.
• Streamline data & reporting requests.
• Maintain knowledge of data flows & table structures.
• Optimize key traffic and revenue metrics including CTR, open rates, engagement, and retention.
• Maintain knowledge and use best practices for the email program in order to be competitive and legally compliant.
  
  Qualifications:
  • BA degree in Marketing/Communication or analytical emphasis.
  • 0-1 year online marketing experience, specifically focused on email marketing.
  • Experience with ESP and marketing automations vendor recommended.
  • Knowledge of HTML and email design best practices.
  • Results-driven with extreme detail and knowledge around metrics and ROI analysis.
  • Ability to synthesize results into email marketing enhancement recommendations.
  • Exceptional analytical, conceptual, and problem-solving abilities.
    
    Please submit a resume for consideration.
    
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Keywords: Syndicatebleu, New York , Marketing Associate, Advertising , New York, New York