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Digital Marketing Specialist - Wix Answers

Location: New York
Posted on: January 16, 2022

Job Description:

We are:Wix's Answers group. Wix Answers is a customer support platform developed and built in-house to support our over 200 million users. Recently, Wix started selling its customer support platform to SMBs and enterprise companies that want to create better customer experiences for their brands and we're just one piece of Wix's innovative, cloud-based web development products.
We're looking for a campaign manager to work with the performance marketing manager on executing, optimizing, and elevating our B2B performance marketing strategy.You are:A marketer with 3-5 years of experience. You can manage multiple campaigns across a variety of platforms; including LinkedIn, Facebook, Instagram, Programmatic Display, Google Adwords, and directly with publishers. You're great at coordinating cross-functionally with creative and development teams. You're well versed at making data-driven decisions, and understand how to measure campaign performance in relation to the Wix Answers' sales process. This is an exciting opportunity that provides access to mid-and senior-management leaders, which requires excellent written and verbal communication. -Bonus points if you have experience working with marketing automation platforms (Marketo) and business intelligence systems (Looker).As Digital Marketing Specialist you will:Work with the Performance Marketing Manager and larger marketing team to contribute to our demand generation strategy and execute against the mix of channels required to build out a B2B marketing funnelTraffic, place, QA, and perform daily adjustments to running campaigns and understand how to optimize for different goals within different campaign typesExecute A/B testing frameworks within advertising and on-site channels and proactively surface areas for improvement and refinementLead the execution of multi-touch performance campaigns across Wix Answers' verticals and segmentsMeasure, analyze and report on all relevant performance metrics, including frequent performance check-ins on ongoing campaignsAbout WixWith over 30 different products, Wix makes it easy for anyone to succeed online. We build web creation tools and business solutions, mobile apps, payment processing technologies, as well as CRM and marketing tools that help our users in different business sectors and compete online. Our technologies are based on the massive infrastructure required to securely and resiliently serve over 200 million users, and their visitors across the globe - instantly. Our scale is enormous, and our plans for the future are even bigger.Wix's product development teams work in a dev-centric culture, deploy code hundreds of times every day using advanced automation tools, and create methodologies that enable a fast-to-production environment. We operate in small highly collaborative teams but belong to professional groups called Guilds, dedicated to personal and professional growth.We're proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.

Keywords:, New York , Digital Marketing Specialist - Wix Answers, Advertising , New York, New York

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