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Digital Marketing Manager

Company: Arrow Search Partners
Location: New York
Posted on: January 16, 2022

Job Description:

About The Company

Our client is a fast-growing marketing and technology company that uses strategic integrations and optimizations for key players in content creation, distribution, analytics, and social media to create profitable companies through customer engagement.

Responsibilities

  • Develop new concepts and ideas to drive client campaign performance
  • Research, source, and manage new creative marketing assets in client vertical
  • Work with team members to identify campaign objectives, define KPIs, and execute key campaign optimizations
  • Conduct analysis that results in actionable insights and data-driven recommendations
  • Lead a vertical by arming account teams with strategies, industry insights, the competitive landscape, and case studies
  • Manage vertical budgets and pacing while identifying opportunities for vertical scale
  • Oversee client calls and foster relationships, actively participate in account kick-offs
  • Cultivate and build relationships with our partners
    Requirements
    • Bachelor's degree required, in Marketing, Finance, Business
    • 3 - 5 years experience in a Performance Marketing role or similar role running digital marketing campaigns
    • Experience with project management tools
    • Experience as a vertical lead
    • Excellent oral and written communication skills

Keywords: Arrow Search Partners, New York , Digital Marketing Manager, Advertising , New York, New York

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