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Senior Data Analyst, Marketing

Company: The Knot Worldwide
Location: New York
Posted on: January 16, 2022

Job Description:

WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In 16 countries around the world, our leading family of brands (The Knot, WeddingWire, Bodas, Hitched, The Bash, The Bump, and more) inspire, inform, and celebrate our communities as they move through life's milestones. Our couples and business partners depend on us. They're all in. So are we.

ABOUT THE ROLE: This Data Analyst will work with the Marketing team at TKWW. They will help the team understand performance by developing analytical tools and performing ad-hoc analysis. They will assist with tying user activity to origin, modeling, data investigations, and visualizations. They will partner with different teams to help drive measurable results. They will be a valued partner and trusted advisor.

Analyze TKWW user behavior and identify growth opportunities to drive acquisition and engagement
Identify key trends and areas of opportunity for product and business teams
Create and manage reports and data assets in dashboarding tools like Qlik, Metabase, Google Sheets, Google Data Studio, Excel and develop presentations to keep the team apprised of key trends
Communicate, collaborate and present results to clients within TKWW
Explore novel ways to look at our data
Assist with development of metrics and goals

Background working within a team in a data-driven environment
SQL and database experience
Experience with Google Analytics and BigQuery or other event tracking
2-3 years of hands-on web analytics or business intelligence
Commitment to timelines, accuracy, and professionalism
Ability to work in a fast paced environment and shift gears quickly
Excellent communication and project management skills
You have a Bachelor or Master's Degree
Proficiency with R or Python is a plus

You deeply understand our users and put them at the center of everything you do. You aim to serve and delight them every day.
You are respectful and act with the highest integrity. If you see something that isn't right, you say something.
You ask questions to understand a perspective and are comfortable respectfully challenging assumptions. You are not turned off by constructive conflict to get to the right answer.
You set clear ambitious goals. You anticipate obstacles, persevere, and are accountable for your commitments.
You aren't afraid to challenge the status quo and know that there's no such thing as failure if you learn from it.
You seek out feedback and never settle in your quest to grow and develop. By being here, you make our company stronger.


The Knot Worldwide offers a unique employee experience and we are deeply proud of our award-winning culture. From flexible vacation and generous parental leave benefits to promoting wellness and giving back to our community, we believe in happiness above all else-in and out of the office.

The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

This position is not eligible for sponsorship.

If you are a resident of California, by submitting your application, you acknowledge that you've read the California Privacy Notice.


Keywords: The Knot Worldwide, New York , Senior Data Analyst, Marketing, Advertising , New York, New York

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