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Associate Director, Biddable Media

Company: SSCG Media Group
Location: New York
Posted on: January 16, 2022

Job Description:

Title: Associate Director, Biddable Media

Department/Discipline: Media

Overview: SSCG Media Group ( is one of the largest full-service, 100% pharma-focused strategic media planning and buying group in the world and is a proud member of the Omnicom Health Group Family.

Be a part of a forward thinking, creative and entrepreneurial team. Join an organization that has experienced tremendous growth and doesn't plan to stop anytime soon! See how Substance, Style, Conviction and Grace (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn, grow, be challenged, and find their passion in their work.

If you have Substance, Style, Conviction and Grace (along with all the skills below), we want to hear from you!

The Associate Director will be responsible for senior client relationship management
Will actively contribute and participate in new business opportunities
Fosters strong agency-vendor relations to develop comprehensive media plans that successfully accomplish client goals
Stay abreast and provide thought leadership on innovation within the Social and Search space and bring new opportunities to the table
Management and development of junior staff
Contribute to the development and execution of training programs for direct reports and education programs for other agency departments
Provide strategic guidance to overall media team as well as biddable media team in order to ensure flawless activation strategies
Help develop account planning, budgeting and new activation documents.
Ensure SEM/SEO & Social media best practices in alignment with Pharma medical, legal and regulatory compliance.
Assist Director of Biddable and team in continuing to build search/social practice by evolving organizational processes, reporting templates, data analysis and media planning
Evaluate client content and collateral to develop meaningful & compliant search messaging
Stimulates team productivity and growth by allocation of assignments which combine to make productive and effective use of each person's skills, as well as motivating their interests and challenging their minds

Qualifications and Experience :
Bachelor's degree and a minimum of 7+ years of SEM/SEO and/or Social experience
2+ years of team management
Experience building, launching, setting up and QA'ing accounts across multiple search engines and social media platforms (YouTube, Facebook, Instagram, Twitter, LinkedIn)
Proficiency in Excel, including extensive work with pivot tables and data manipulation.
Must be detail oriented, have exceptional organizational skills and multi-tasking capabilities.
Highly developed analytical and online research skills. Familiarity with biddable media analytics tools (such as Google Analytics and Adobe Analytics)
Google & Bing Ads certified, Facebook Blueprint Certified
Past experience with 3 rd party bid management tools. Familiarity with Google Marketing Platform a plus
High level of comfort presenting to senior clients and senior internal team members
Ability to explain complex technical information to non-technical individuals
Ability to translate and communicate campaign success to clients
Positive energy and a team player who can carry SSCG values
Healthcare industry knowledge a plus

Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we're focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you

Keywords: SSCG Media Group, New York , Associate Director, Biddable Media, Advertising , New York, New York

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