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Senior Account Executive, Global Health Marketing

Company: Spectrum Science
Location: New York
Posted on: May 16, 2022

Job Description:

Job DescriptionBrace your career – you're going beyond the science quo with Spectrum. We're the integrated marketing, communications and media agency that's out of this world. We're fiercely independent and 100% science-focused so we can go where other "science-light" agencies can't or won't. Together with superhuman strategy, atomic creative, intermedia magic, interwoven ingenuity and indomitable innovation we dream beyond the realm of the possible – and do it.The GHMC Senior Account Executive will be responsible (50%) for supporting day-to-day operations of Global Health Marketing & Communication (GHMC), the world's largest and most robust independent partnership of healthcare agencies. In addition, candidate will assigned to an interwoven client team (50%) to support all client initiatives which may include advertising, scientific and data milestones, branding and positioning, digital and social strategy, corporate communications, clinical trial recruitment, internal communications, KOL development, advocacy relations, executive visibility, approval and launch communications, patient and HCP engagement and public affairs. This person will have a strong understanding of the healthcare landscape, exceptional organization and communication skills, and the ability to work across functions and levels within the agency to deliver high quality materials to their clients. Ability to understanding clients' needs and drive collaboration to deliver on these needs are critical factors for success in this role. Job ResponsibilitiesGHMC Network

  • Day-to-day engagement with GHMC leadership team and global partners to advance Strategic Plan
    • Support team in network growth activities
    • Help facilitate and execute training webinars
    • Branding and marketing activities, content development including social media channel support
    • Liaise with Spectrum teams across all practice areas to ensure successful completion of global and multi-market client work
    • Manage coordination with partners to ensure client/team deadlines are met; quality check partner work as required and provide additional expertise and support
    • Work with business development team and partner agencies to support proposal development including desk research (healthcare industry, disease awareness, etc.)
    • Information integrity and upkeep – including client and prospect databases and case study library
    • Annual General Meeting (AGM) planning, logistics and promotion support
    • Coordinate with operations and PM teams to manage vendor contracts
    • Manages monthly meeting minutes for global and regional calls; follows up with stakeholders on action items as needed
    • Contributes to the development of GHMC's editorial calendars, social media and thought leadership content
    • Is able to build an understanding (or leverage existing understanding) of diverse audiences, markets and ways of working across different geographies and adapt to client and partner needs
    • Oversee junior team member/s and provide constructive feedbackClient Team:
      • Utilize understanding of client industry focus, therapeutic and competitive landscape (understand marketing, strategies, key players) to determine best approach for client work
      • Oversee and execute media monitoring. Develop monitoring protocols based on client needs
      • Develop Scientific Communication materials (press releases, fact sheets, backgrounders) and determine if there is a need to bring in Knowledge Centers as needed
      • Coordinate review of materials and own the client submissions process
      • Oversee, review and present (if appropriate) research across a variety of platforms and develop key takeaways
      • Plan and execute client events logistics as assigned
      • Help create team alignment through dialogue, summarizing information, ideas, and next steps
      • Direct team and Knowledge Centers with development of social media content and channel community management. Pull through brand knowledge when reviewing content including nuances with tone when needed
      • Facilitate media outreach activities including development of pitch letters, media lists, outreach, results report, etc. by working with Knowledge Centers
      • Oversee vendor relationships
      • Meet deadlines and adhere to team norms and effectively communicate to team members and supervisors
      • Review and understand Spectrum's Playbook
      • Grow junior team members through delegating and providing constructive feedback
      • Provide and analyze research to inform on new business insights
      • Review materials for consistency, accuracy, and proper use of grammar and correct errors as found Desired Skills and Qualifications
        • Obtained a Bachelor's Degree in communications, marketing, English or similar major
        • Has at least 2-3 years of experience working in an agency setting, including experience in healthcare and science
          • Experience in similar, relevant field will also be considered
          • Possesses advanced knowledge of Microsoft Office (Outlook, PowerPoint, Word, etc.) and familiarity with media tools (e.g., Cision, MuckRack, HootSuite)
          • Maintains client service-oriented mindset and work ethic across both Spectrum and GHMC client work/requests
          • Has excellent organizational skills and is able to manage projects simultaneously
          • Possesses strong analytical skills, is able to synthesize market research, health/consumer science industry news and information efficiently and effectively and deliver information to senior teams and clients
          • Understands research and referencing processes
          • Has an understanding of the overall media mix and ways in which we reach our target audiences (paid/earned/social/owned)
          • Focuses on extreme attention to detail
          • Exhibits a professional demeanor
          • Ability to excel in a team environment as well as work independently
          • Demonstrates resourcefulness, independent thinking, and effective problem solving
          • Showcases excellent written and verbal communication skills
          • Foreign-language skills as well as experience working or studying in international contexts are preferred but not required.You choose where you work. We are a hybrid work environment with options to work in one of our four offices (DC, NYC, Chicago and Atlanta), remotely anywhere in the United States, or a combination.Spectrum is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.Powered by JazzHRbRHxuSXqs9

Keywords: Spectrum Science, New York , Senior Account Executive, Global Health Marketing, Advertising , New York, New York

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