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Sr. Manager, Marketing Communications - Media

Company: Humanity
Location: New York
Posted on: May 16, 2022

Job Description:

Job DescriptionCompany Description

Jobs for Humanity is dedicated to building an inclusive and just employment ecosystem. Therefore, we have dedicated this job posting to individuals coming from the following communities: Refugee, Neurodivergent, Single Parent, Blind or Low Vision, Ethnic Minority, and the Previously Incarcerated.

If you identify with any of the following communities do not hesitate to register, even if you feel that this particular opportunity is not the right fit for you.

Company Name: SpectrumJob Description

Spectrum Reach (www.spectrumreach.com) grows businesses of all sizes with custom, multiscreen advertising solutions, backed by the power of TV, data, innovation, community experts, and unforgettable creative.

JOB SUMMARY

Role reports to the Director of Marketing Communications; Role manages one Marketing Communications Specialist.Responsible for assisting Director with the development of external and internal communication strategies to achieve Company objectives. Works closely across the Brand Marketing + Strategy team and the broader cross functional Marketing teams on thought leadership initiatives and award submissions; Cultivates the relations with Corporate Communications and other business units.

MAJOR DUTIES AND RESPONSIBILITIES

Marketplace Visibility + Communications

  • Execute on a proactive plan to drive awareness for Spectrum Reach brand nationally amongst our target audiences.
  • Partner with Director to drive a proactive communications strategy + storytelling to highlight Spectrum Reach's value + customer benefits/results.
  • Identify opportunities to raise Spectrum Reach's credibility with product, campaign‐ and executive based awards opportunities as well as other initiatives for added brand exposure.Industry Associations + Events
    • Build perception by industry partners and relevant publications that Spectrum Reach is the go-to place to drive business results, brand growth, and community impact.
    • Identify and recommend key Industry associations, organizations, media outlets for executive leadership team to pitch breakthrough news and content.
    • Support select enterprise level events, in addition to external facing events executed by the Field Marketing organization at the regional and local levels.
    • Collaborate and support the overall organization on the approvals process, timing and overarching strategy so Enterprise, Field Marketing and Senior executives are aware of company initiatives and approved talking points.Cross-functional Collaboration + Leadership
      • Work collaboratively with teams across the organization to develop strategic communications plans and messaging for brand + business announcements, product launches, and more.
      • Create strong partnerships with Corporate Communication and Field Marketing colleagues to ensure alignment between Enterprise and Regional/Local approaches
      • Support Director with executive leadership team with participation in interviews with media and speaking engagements.
      • Train, support and manage one Marketing Specialist providing comprehensive professional development and direction setting and achieving objectives, KPI's and performance development goals.REQUIRED QUALIFICATIONSSkills /Abilities and Knowledge
        • Must have a bachelor's degree or equivalent experience
        • 7-10+ years experience in Communications, Public Relations, Event Marketing, Digital Marketing and/or related field.
        • Strong writing skills with ability to share writing samples.
        • Corporate experience highly preferred.
        • B2B marketing experience highly preferred.
        • Experience with managing junior employees.
        • Ability to translate insights and audience analytics into actionable marketing / Communications strategies
        • Ability to prioritize and organize effectively and manage multiple projects and assignments
        • Ability to develop strong working relationships with peers and project members
        • Excellent critical thinking skills and ability to predict and solve problems as they arise
        • Proven ability to perform effectively in a fast-paced, team-oriented environment
        • Must be willing to work in New York, NY
        • Must have unrestricted work authorization to work in the United States

Keywords: Humanity, New York , Sr. Manager, Marketing Communications - Media, Advertising , New York, New York

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