Sr. Manager, Marketing Communications - Media
Company: Humanity
Location: New York
Posted on: May 16, 2022
Job Description:
Job DescriptionCompany Description
Jobs for Humanity is dedicated to building an inclusive and just
employment ecosystem. Therefore, we have dedicated this job posting
to individuals coming from the following communities: Refugee,
Neurodivergent, Single Parent, Blind or Low Vision, Ethnic
Minority, and the Previously Incarcerated.
If you identify with any of the following communities do not
hesitate to register, even if you feel that this particular
opportunity is not the right fit for you.
Company Name: SpectrumJob Description
Spectrum Reach (www.spectrumreach.com) grows businesses of all
sizes with custom, multiscreen advertising solutions, backed by the
power of TV, data, innovation, community experts, and unforgettable
creative.
JOB SUMMARY
Role reports to the Director of Marketing Communications; Role
manages one Marketing Communications Specialist.Responsible for
assisting Director with the development of external and internal
communication strategies to achieve Company objectives. Works
closely across the Brand Marketing + Strategy team and the broader
cross functional Marketing teams on thought leadership initiatives
and award submissions; Cultivates the relations with Corporate
Communications and other business units.
MAJOR DUTIES AND RESPONSIBILITIES
Marketplace Visibility + Communications
- Execute on a proactive plan to drive awareness for Spectrum
Reach brand nationally amongst our target audiences.
- Partner with Director to drive a proactive communications
strategy + storytelling to highlight Spectrum Reach's value +
customer benefits/results.
- Identify opportunities to raise Spectrum Reach's credibility
with product, campaignâ and executive based awards opportunities as
well as other initiatives for added brand exposure.Industry
Associations + Events
- Build perception by industry partners and relevant publications
that Spectrum Reach is the go-to place to drive business results,
brand growth, and community impact.
- Identify and recommend key Industry associations,
organizations, media outlets for executive leadership team to pitch
breakthrough news and content.
- Support select enterprise level events, in addition to external
facing events executed by the Field Marketing organization at the
regional and local levels.
- Collaborate and support the overall organization on the
approvals process, timing and overarching strategy so Enterprise,
Field Marketing and Senior executives are aware of company
initiatives and approved talking points.Cross-functional
Collaboration + Leadership
- Work collaboratively with teams across the organization to
develop strategic communications plans and messaging for brand +
business announcements, product launches, and more.
- Create strong partnerships with Corporate Communication and
Field Marketing colleagues to ensure alignment between Enterprise
and Regional/Local approaches
- Support Director with executive leadership team with
participation in interviews with media and speaking
engagements.
- Train, support and manage one Marketing Specialist providing
comprehensive professional development and direction setting and
achieving objectives, KPI's and performance development
goals.REQUIRED QUALIFICATIONSSkills /Abilities and Knowledge
- Must have a bachelor's degree or equivalent experience
- 7-10+ years experience in Communications, Public Relations,
Event Marketing, Digital Marketing and/or related field.
- Strong writing skills with ability to share writing
samples.
- Corporate experience highly preferred.
- B2B marketing experience highly preferred.
- Experience with managing junior employees.
- Ability to translate insights and audience analytics into
actionable marketing / Communications strategies
- Ability to prioritize and organize effectively and manage
multiple projects and assignments
- Ability to develop strong working relationships with peers and
project members
- Excellent critical thinking skills and ability to predict and
solve problems as they arise
- Proven ability to perform effectively in a fast-paced,
team-oriented environment
- Must be willing to work in New York, NY
- Must have unrestricted work authorization to work in the United
States
Keywords: Humanity, New York , Sr. Manager, Marketing Communications - Media, Advertising , New York, New York
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