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Brand & Marketing Content Writer

Company: ARC
Location: New York
Posted on: May 17, 2022

Job Description:

Please email your portfolio of writing samples to Amy Mathis at Arc is seeking a Brand and marketing Content Writer to capture and deliver dynamic stories for our portfolio of companies and clients in and out of the web 3.0 / Blockchain technology space. We are looking for a passionate storyteller to help shape the branded voice and messaging necessary for each client---s company to engage the appropriate target audiences. Core Responsibilities Strategically lead, develop and maintain a distinctive brand voice across communication channels for our family of companies and clients Create original branded copy and content that amplifies brand strategy, and drives new business Oversee creation and delivery of branded messaging across multiple touchpoints, including websites, advertisements, and other marketing communications materials Work to establish consistent corporate messaging that speaks to core audiences and drives engagement Lead all areas of content generation and production across all media platforms Working with team leads, strategists, executives, and staff to create engaging content for press releases and thought leadership when necessary Developing and managing content across a variety of industries Work with our portfolio companies to create and deliver content that drives their unique brand story Raise the bar on creativity by developing compelling and engaging content that results in effective, relevant and insightful campaigns Explain complex or technical topics in accessible everyday language. Who you are You have a deep understanding of brand & systems You are a creative storyteller with 5 or more years of experience creating and managing content strategies with measurable impact You have the ability to develop and refine multiple directions for client feedback and approval Provide copy direction, feedback and support to content creators and freelancers You have excellent verbal and written communication skills You have the ability to turn raw information into engaging stories You have the ability to manage multiple initiatives at once and can comfortably work in fast-paced environments. You are a strategic thinker with an integrated marketing and communications background who can tell a concise, cohesive, compelling brand story You have experience conducting market research You have impeccable attention to detail You have the agility to work with diverse, cross-functional teams and develop positive working relationships You're an energetic, self-starting, and collaborative problem-solver who is highly motivated to make a meaningful impact in your role Requirements Bachelors degree 5 years of experience Live near NYC Metropolitan Area and have the ability to easily get to and from our NYC office. Hybrid working arrangements also available Experience with WordPress Experience developing original content that is dynamic and engaging Demonstrated experience strategically managing the verbal identity of a brand across internal and external communication channels Strong technical and analytical background Strong organization skills and detail-oriented Ability to take a project from start to finish with minimal oversight Ability to manage a variety of projects in a versatile work environment Strong business acumen and understanding of our core industries (Technology & Workforce Services) Demonstrates advanced writing, editing, presentation and project management skills Experience in Adobe Creative Suite programs, a plus Knowledge of tracking and measuring content success Who we are Arc is a wholly owned subsidiary of River Capital Group Holdings (River Capital), a leading family investment office. We are passionate problem solvers, storytellers, and architects, riding the edge of what---s possible, building the connectivity between brands, products, services, and technology, with a unified goal of driving business performance. At Arc, we understand the challenges and rules of emerging technologies and new design standards because we have been there. We craft teams that thrive on going beyond what---s known and push our clients into new possibilities, driving new business from all corners of the Metaverse and beyond. For additional information, please visit Arc offers comprehensive benefits including medical, dental, vision and 401k If interested in the position, please reach out to Amy at with your resume and relevant work experience.

Keywords: ARC, New York , Brand & Marketing Content Writer, Advertising , New York, New York

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