Marketing Specialist

Company: GRN of Carmel
Location: Brooklyn
Posted on: September 19, 2023

Job Description:

Position OverviewThe Marketing Specialist is responsible for designing, creating, and delivering marketing programs to support expansion and growth of companies services and products. Their role will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.Essential Duties and ResponsibilitiesBrainstorm and develop ideas for creative marketing campaignsAssist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)Liaise with external vendors to execute promotional events and campaignsCollaborate with marketing and other professionals to coordinate brand awareness and marketing effortsPlan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, etc.)Assist in analyzing marketing data to help shape future marketing strategiesManage layouts and designing of communications such as presentations, newsletters, event support materials, research papers, and brochures.Promote trade shows, events as well as advertising campaigns.Meet with sales and marketing representatives to talk about communication needs. Participate in marketing and sales team as a member.Review marketing projects that are assigned, previous marketing materials which are used in assignment area and gathering materials about competitive companies in their field.Develop and coordinate multimedia packages like brochures, letters, purchase displays, video and so on for specific assignments.Develop direct programs related to mails and monitoring rolls of the campaign and ensure success levels at conclusion.Travel to customer presentations when assigned to present marketing informationTravel to and assist with conferences and tradeshows when required and authorizedEducation, Training and/or Work Experience RequirementsBachelor's Degree required, preferably in Marketing, Communications or equivalent2-5 years of experienceDemonstrated success using Social Media (Facebook, Twitter, LinkedIn, etc.) to market and brand a firm or a division of a firmWebsite development and search engine optimization preferredVideo and design experience a plusDemonstrate experience in marketing data analytics and toolsSolid computer skills, including MS Office, marketing softwareWell-organized and detail orientedSupervisory Status--This position is not classified as a supervisor.--------Knowledge, Skills and Abilities Requirements--Excellent analytical and presentation skills including demonstration skills to handle many assignments simultaneously.Efficiently work under pressures, deadlines, and stretch extra hours to complete assigned task.Should exhibit great creativity and resourcefulness.Able to take calculated and bold initiatives to meet the expectations of clients effectively.Should have excellent effectual communication skills.Should be able to communicate the insight and ideas effectively.Should have equally effective people skills to deal with clients.Self-confident and outgoing personality.Should be an expert in forwarding thinking, market research, and should possess problem-solving skills.Ability to listen to intended details attentively.Strong attention to detail, deadline-oriented, customer focus and creativityCompetencies--PassionateTeam OrientedCreativeResults DrivenCommunication ProficiencyTakes InitiativeTechnical Capacity--Ethical Conduct--

Keywords: GRN of Carmel, New York , Marketing Specialist, Advertising , Brooklyn, New York