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Director, Client Development - Programmatic Media Sales (Display, CTV, Video, and Media

Company: Epsilon
Location: Jackson Heights
Posted on: May 12, 2024

Job Description:

Job Description

Position Summary: At the heart of Publicis Groupe's digital media practice lies our commitment to revolutionizing customer experiences within the Tech and Telecom vertical. Through our Epsilon PeopleCloud suite, we merge cutting-edge identity management and robust data capabilities with decades of industry expertise to deliver unparalleled marketing solutions. Our mission is to empower Tech and Telecom brands to achieve exceptional business outcomes through human-powered, data-driven marketing strategies.

Responsibilities:

  • As Client Director, you will cultivate strong client partnerships, prioritizing mutually beneficial outcomes to drive revenue growth for our Digital Media practice within the Tech / Telco vertical.
  • Strong experience selling Programmatic Media (Display, CTV, Media and Video, with a focus on Digital Strategy.
  • Utilize comprehensive business acumen to identify client needs and customize Digital Media solutions to meet their specific business objectives.
  • Lead internal teams in developing and delivering objective-based solutions for clients, ensuring alignment with their strategic goals.
  • Apply consultative approaches and creative problem-solving to craft tailored sales solutions that address clients' unique challenges and opportunities.
  • Manage day-to-day account activities both internally and externally, fostering productive relationships with key stakeholders across partner strategy, marketing, analytics, legal, compliance, and decision-making units within client organizations.
  • Develop a profound understanding of the Tech and Telecom landscape to provide competitive and meaningful solutions that effectively address client needs.
  • Negotiate with key decision-makers and influencers to achieve positive outcomes for Digital Media and our clients.
  • Establish a roadmap for long-term success, aiming to cultivate client satisfaction, growth, and trust while striving to become the client's trusted advisor.
  • Responsible for managing a $15 - $20-million-dollar book of business.
  • Sit on location with agency partners, fulfilling a client-facing role.
  • Travel once per quarter to onsite/local clients, industry events, and Epsilon for team engagement.
  • Seek candidates with experience in both agency and client environments.
    Requirements:

    • Minimum 5-8 years of experience managing digital campaigns within the Tech and Telecom vertical, demonstrating a track record of renewing and growing revenue from existing clients.
    • Proven track record in selling Digital and Programmatic solutions to clients within the Tech and Telecom Vertical.
    • Demonstrated success in driving revenue growth through the sale of Digital and Programmatic advertising solutions.
    • Experience in articulating the value proposition of Digital and Programmatic offerings to clients and stakeholders.
    • Strong understanding of the Digital advertising ecosystem, including ad exchanges, DSPs, DMPs, and ad verification technologies.
    • Proficient in understanding and leveraging first-party data to drive targeted marketing strategies and optimize campaign performance within the Teach and Telecom vertical
    • Track record of developing and executing successful Digital and Programmatic sales strategies to meet and exceed revenue targets.
    • Over 10 years of professional sales and marketing experience, preferably within client management, ad solutions, direct marketing, or agency roles.
    • Proficiency across key marketing components including strategy, analytics, media performance, and forecasting.
    • Self-motivated with the ability to identify opportunities, drive new business, and address market gaps.
    • Comfortable with consultative sales and solution selling approaches.
    • Strong business and strategic planning skills.
    • Strong communication with all levels of the organization.
    • Solid quantitative background with an understanding of analytic tools and techniques.
    • Knowledgeable in marketing program design, execution, and measurement.
    • Excellent negotiation skills and effective communication across all levels of an organization.
    • Team player with a collaborative mindset.
    • Demonstrated experience in sales and client development.
    • Proficient in Microsoft Office, Excel, PowerPoint, and Sales Management software (e.g., ).
    • Bachelor's degree required, with a strong academic record preferred. MBA considered a plus.
      Salary Range: $153,000-$190,000

      Additional Information

      About Epsilon

      Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company's industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon's people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit

      When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

      • Our Culture:
      • Life at Epsilon:
      • DE&I:
      • CSR:
        Great People Deserve Great Benefits

        We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

        Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

        REF230998Z

Keywords: Epsilon, New York , Director, Client Development - Programmatic Media Sales (Display, CTV, Video, and Media, Advertising , Jackson Heights, New York

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