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M-L- Project in-house marketing coordinator

Company: M--L-- Project
Location: New York
Posted on: May 18, 2018

Job Description:

Object: Strengthen brand image for M--L-- Project through press, marketing, social media, and events.

Role: Assist with strategizing, and executing pr and marketing tasks. Be a liaison between FOH/BOH, management team, and PR agency.

PUBLIC RELATIONS

Press materials update and maintenance

Pitches for expansion, company news, holiday news, Amelie Kang personal branding (digital, print, broadcast, podcast)

Press requests

Facilitate interviews

MARKETING

Email marketing/newsletter development

Organic + paid campaigns

Website update and maintain, expansion: staff page, merchandise, etc

New business development (catering + sponsored events)

Industry introductions + brand partnerships

In store branding: decoration, collaterals

SOCIAL MEDIA

Maintain on-brand social media personality + presence

Photography + content creation

Ensure consistent messaging + measurable results

Plan social media calendar according to timely events and relevant holidays

Wechat: establish presence and build out functions (group chat, orders, payment)

EVENTS

Event ideation, planning (timeline, budget), production

Guest list curation & management

Promotion

Event coordination

Thoughtful follow up + superior media results

Qualifications:

-love people and food (a must)

-speak Chinese and have Chinese background, familiar with Chinese culture

-creative, able to think outside the box

-detail-oriented

-strong execution ability

-strong communication and writing skills

-social media savvy

-take good iPhone photos

-basic graphic design skills

-basic Adobe Suite skills (photoshop, indesign, lightroom)

What to send:

-resume

-social media account: facebook, Instagram

-cover letter

-how did you hear about us

-have you been to M--L-- Project, what do you think of us

-one sentence describing M--L-- Project

-one idea on a marketing campaign

Keywords: M--L-- Project, New York, M-L- Project in-house marketing coordinator, Advertising, New York, New York

Click here to apply!

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