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Marketing Project Manager

Company: Yoh Services, LLC
Location: Iselin
Posted on: August 17, 2019

Job Description:

Job DescriptionThis position supports the team that leads the development and execution of strategiccommunications and participant engagement marketing campaigns forlargest and most complex Key Account clients, from transition through ongoing participantengagement.Primary responsibilities include the support of the development and execution of strategicmarketing plans designed to assist retirement plan participantsResponsibilities IncludeSupporting the data review and planning of all components of the participant engagement marketing plan for new to firm clients on-boardingProject management of the delivery of each plan on time, on budget, and at the quality promised.Facilitating the creation of marketing materials through editorial, design, business partner review and compliance and into production and distribution.Partnering with the web and email design teams to facilitate the creation of website assets, email with a focus on ADA compliance.Applying customer insights derived from ongoing dialogue with clients and other market facing teams to influence the strategic direction of the client's participant retirement goals.Providing direction and feedback to the creative team through campaign development and execution.Collaborating with partners (legal, compliance and risk) on the review of marketing materials and sales tools.Tracking results of programs for continuous optimization and client reporting.Evaluating competitive positioning to assess market landscape and to develop new approaches and participant strategies that best represent Prudential Retirement and our value proposition.QualificationsBachelor's degree or equivalent related experience required.Minimum of 3 to 5 years of experience in marketing, or a related function.Experience in working with all types of qualified plans including 401(k), 403(b), 457, Taft Hartley as well as Defined Benefit plans is desirable.Strong negotiating and influencing skills.Experience In Developing And Executing Marketing Plans Required.Must understand how individual marketing components and media fit together into a larger marketing plan.Highly organized with the ability to prioritize multiple projects and demands.Strong attention to detail.Superior matrix management and partnering skills.Experience with non-qualified plans is desirable.Strong understanding of retirement distribution channels, products and services, and buying influences of middle and large market clients and their intermediaries is desirableExperience with Workfront is desirable

Keywords: Yoh Services, LLC, New York , Marketing Project Manager, Advertising , Iselin, New York

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