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Marketing Coordinator

Company: Nina McLemore, Inc.
Location: New York
Posted on: November 11, 2019

Job Description:

High growth Fashion Designer Apparel Company focusing on executive and affluent women seeks an experienced Marketing, PR & Advertising Coordinator for business development, brand awareness, press relations, social media and new client acquisition through research, marketing, event planning, list building, advertising and customer relationship database management.
Marketing Responsibilities:

  • Develop and Execute Seasonal Marketing Strategies for retail stores and direct sales staff.
  • Oversee advertising plans and media strategy, T & A calendars for events
  • Create new ways to increase business and build client base
  • Increase brand awareness
  • Oversee the direct mail and internet Invitation Process which Includes List Management, Expense Control and Meeting all Deadlines.
  • Strong knowledge of ecommerce
  • CRM Database Management
  • Monitor the execution of seasonal marketing materials including consumer catalogues, swatch books, eblasts, etc
  • Organize and coordinate seasonal sales meetings-- Requirements:
    • Marketing and Sales Experience with a Minimum 6 years in a similar position with in apparel or other strong marketing business
    • Strong Oral and Written Communication Skills
    • Must be able work in a fast paced environment with a heavy workload
    • Ability to deal with many team members of sales organization and our company owned stores.
    • Problem Solving with positive attitude
    • Organized with Time Management Skills
    • Microsoft Office with advanced Excel spreadsheets
    • Knowledge of ACT or other database program
    • Knowlege of Google Analytics
    • Expertise in social media - direct to consumer communication

Keywords: Nina McLemore, Inc., New York , Marketing Coordinator, Advertising , New York, New York

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