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Manager, Performance Analytics

Company: SPECTRUM
Location: Hartsdale
Posted on: November 23, 2020

Job Description:

JOB SUMMARYThe SpectrumPerformance AnalyticsManager is responsible for assisting with reporting and analysis of customer and product growth for the Residential, Small and Medium Business (SMB), and Mobile segments, including: performance measurement by product and Sales Channel; performance measurement for major campaigns and initiatives; KPI tracking (e.g., penetration rates, churn/survival rates, tier mix and sell-in, average revenue per customer); and monitoring customer and product growth. The Manager will leverage Charter?s MicroStrategy-based BI environment and best-in-class data mining and data visualization tools to surveil performance across all geographies and segments within Charter?s diverse operating footprint. The role requires a highly technical, analytical, and entrepreneurial individual with a passion for analysis, mathematics, and programming. With a passion for building backend procedures and front end reporting tools, this individual will be the go-to person for the business to provide meaningful information. The Manager will report to the Senior Director of Performance Analytics.MAJOR DUTIES AND RESPONSIBILITIESResponsible for reporting and analysis of KPI metrics for residential, SMB, and Mobile segments.Measure performance of Sales Channels, including the tracking of KPIs related to channel effectiveness and quality (e.g., productivity/close rates, churn/survival rates, tier mix and sell-in, average revenue per customer, etc.)Perform ETL on data from multiple sources using SQL, Alteryx, and PowerPivot/DAX to create seamless reporting for end users.Build dashboards in Tableau and other visualization tools for senior leadership to consume analysis and insights.Develop proactive performance monitoring tools.Work with both structured and unstructured data to automate all manual reporting processes.Evaluate impacts of tactical, operational, and strategic changes on performance.Leverage sophisticated analytic approaches and techniques to measures and track performance of large, multi-channel marketing campaigns.Stay up-to-date on emerging industry or technology trends and create proposals to upgrade reporting, analytical tools, and processes as needed.Work with senior leadership to provide ad hoc analysis as needed.Collaborate with internal partners on various teams including Business Intelligence, Marketing Science, and Sales Channels.REQUIRED QUALIFICATIONSStrong knowledge of marketing and sales channel principles, techniques, and processesHands-on experience developing and distributing reporting of business performance on a regular cycleStrong aptitude for analysis of business trends and performance measurementStrong communication skills, including experience presenting complex data and intelligence in a concise and easy to understand fashionMS Office skills, including PowerPoint, Excel and Word- with very high level of proficiency in ExcelWorking knowledge of Microsoft BI (Power Pivot, Power Query, DAX), SSDT (SQL Server Data Transformation) & SSAS (SQL Server Analysis Services) requiredAbility to manage large, complex projectsStrong organizational skills and attention to detailAbility to succeed in a fast-paced dynamic environment with limited oversightExperience with Tableau or similar data visualization toolsEducationBachelor degree from accredited four year college with major in Marketing, Management, Finance, Statistics, Economics or relevant field in other quantitative fieldRelated Work Experience5+ years of business experience working within a Marketing, Sales, Business Intelligence or Strategic Planning function of a large organization with an established reputation for measuring business performance (e.g., telecom, media, financial services, publishing, retail, consulting, etc.)PREFERRED QUALIFICATIONSSkills/Abilities and KnowledgeWorking knowledge of data transformation tools e.g. AlteryxExperience using Business Intelligence reporting tools (e.g. MicroStrategy)Proficiency with Think CellTelecom work experienceKnowledge of VBA languageExperience in statistical packages including Python, R, and/or SASHave the ability to write complex stored procedures and be proficient in query tuning and optimizationEducationMBA or graduate degree in Data Science or other quantitative field preferredWorking ConditionsOffice environmentOccasional travel

Keywords: SPECTRUM, New York , Manager, Performance Analytics, Executive , Hartsdale, New York

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