Senior Manager, Net Revenue Management - Brand Effectiveness
Company: Bayer
Location: Whippany
Posted on: January 15, 2021
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Job Description:
YOUR TASKS AND RESPONSIBILITIESThe primary responsibilities of
this role, Senior Manager Net Revenue Management (NRM) Brand
Effectiveness, are to: Identify, develop and evaluate net revenue
growth opportunities across Bayer brands/categories through to the
customer (key areas include, but are not limited to, Gross to Net,
pricing policies, Price Pack Architecture, product mix, and total
brand spend);Serve on period pricing committee to ensure Bayer is
capitalizing on market trends, and maintain deep understanding of
relevant markets, channel and competitive dynamics, value drivers
and consumer insights;Lead project teams to drive end-to-end NRM
content development, by applying NRM methodologies, guiding
iteration of analyses, identifying opportunities and developing
actionable recommendations;Pressure-test solutions, build on
analyses, challenge and improve assumptions and methodology and
guide detailed analyses, modeling and sizing of
opportunities;Secure and integrate resources across all functions
in BCH to deliver the identified NRM initiatives;Develop insights
and recommendations to Bayer senior leaders and Brand Pod leaders
to influence stakeholders across functions, lead decision making
and activate Net Revenue Management opportunities;Lead
implementation of NRM initiatives, managing cross-functional teams
to translate NRM initiatives into a concrete action plans and
achievable solutions; Work with Brand Pod Leaders to integrate
initiatives within broader Bayer trade program;Develop and maintain
expertise in NRM methodologies, processes, analyses and outputs and
translate that to other members of the organization;Work closely
with Advanced Analytics and Insights team to develop and implement
predictive analytic tools.WHO YOU AREYour success will be driven by
your demonstration of our LIFE values. More specifically related to
this position, Bayer seeks an incumbent who possesses the
following:Required Qualifications:Knowledge ordinarily acquired
from Bachelor---s degree with at least 10 years of business
experience, including knowledge of operating within a sales
organization, or an equivalent combination of education and/or
experience (experience should include at least eight years in the
consumer packaged goods industry);Sales organization experience
sufficient to possess an in-depth knowledge of customer/industry
sales trends, sales incentives, sales systems, quota process
design, and business practices, as well as knowledge of financial
planning, budgeting and analysis, and a strong understanding of
sales/trade customer business practices;Builds effective teams,
cultivates innovation, learning and change agility, customer focus,
action oriented/drives results, collaborates globally and locally,
plans and aligns, drives stakeholder engagement, effectively
manages suppliers;Excellent financial management skills to
critically and objectively assess programs and cost investments
versus results;Ability to streamline operational processes;Superior
analytical ability, assessing different models and related outputs,
with understanding of impact;Experience building brands and owning
a brand budget/profit and loss;Strong analytical skills and
comfortability with digital programs and platforms, including
strong MS Office skills;Thorough knowledge of digital strategy
development, digital strategies, channels, and
measurement/analytics;Takes activist ownership of brand/category
bottom line, has experience owning L.O.B. budgets and
results.Preferred Qualifications:M.B.A.;Field Sales experience.
Keywords: Bayer, New York , Senior Manager, Net Revenue Management - Brand Effectiveness, Executive , Whippany, New York
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