Senior Director/Head of Social, Editorial & Influencer Marke
Company: CBS Corporation
Location: New York
Posted on: February 25, 2021
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Job Description:
Senior Director/Head of Social, Editorial & Influencer Marketing
in New York, New York - Careers at NY-1515BWY - 1515 Broadway Skip
Branding Senior Director/Head of Social, Editorial & Influencer
Marketing in New York, New York - Careers at NY-1515BWY - 1515
Broadway Skip to Main Content Please Enable Cookies to Continue
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in! Senior Director/Head of Social, Editorial & Influencer
Marketing Job Locations US-NY-New York Brand ViacomCBS Networks
International Function Social Media/Fan Engagement Job Type
Full-Time Staff iCIMS ID 2020-15179 About The Brand ViacomCBS
Networks International (VCNI), a unit of ViacomCBS Inc. (NASDAQ:
VIAB, VIA), is comprised of many of the world's most popular
multimedia entertainment brands, including MTV, MTV LIVE HD,
Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, BET and
more. ViacomCBS brands reach more than 3.8 billion cumulative
subscribers in 180+ countries and territories via more than 200
locally programmed and operated TV channels and more than 550
digital media and mobile TV properties, in 40 languages. Overview
and Responsibilities Join our ViacomCBS International Streaming
team! ViacomCBS delivers premium content to audiences across
digital/streaming and traditional platforms worldwide. Through
television, streaming and digital content, studio production,
publishing, live events, merchandise and more, we connect with
billions of people. ViacomCBS is home to premiere global media
brands that create compelling television programs, motion pictures,
short-form content, apps, games, consumer products, social media
experiences, and other entertainment content for audiences in more
than 180 countries. This includes ViacomCBS streaming offering
across both paid, with Paramount+/CBS All Access, Showtime, Noggin,
and free with Pluto.TV. ViacomCBS media networks include
Nickelodeon, Comedy Central, MTV, VH1, Paramount, BET, CMT, TV
Land, Nick at Nite, Nick Jr., Logo, Nicktoons, TeenNick, Channel 5
(UK), Telefe and Paramount Channel. The streaming Marketing team is
looking for a Head of Social, Editorial and Influencer Marketing;
reporting to the SVP of International Marketing & Growth, this role
will develop a broad strategy to maintain world-class standards for
social media marketing. The ideal candidate will have proven
experience using social media to build brands, create attention,
grow communities, and generate user advocacy on a global scale. You
know how to market leading consumer and/or entertainment brands via
social media (paid and organic) and content (blog, digital content
platforms), crafting transformative cross-channel campaigns around
the customer experience. You are comfortable developing and
executing social media strategies as part of a broader marketing
strategy. As a leader on the Marketing Team, you will implement
mechanisms and measurement tools that identify exciting
opportunities to engage audiences and use new and existing content
platforms. In addition, you'll use your extensive marketing
experience to find new ways to integrate social media
content/activations into traditional and digital marketing
activities. A skilled storyteller, this individual combines the art
of creation with eye for business and new technology fluency that
can translate into key strategies and projects with team members
across the company. Objectives & functions
ViacomCBS is an equal opportunity employer (EOE) including
disability/vet.
At ViacomCBS, the spirit of inclusion feeds into everything that we
do, on-screen and off. From the programming and movies we create to
employee benefits/programs and social impact outreach initiatives,
we believe that opportunity, access, resources and rewards should
be available to and for the benefit of all. ViacomCBS is proud to
be an equal opportunity workplace and is an affirmative action
employer. We are committed to equal employment opportunity
regardless of race, color, ethnicity, ancestry, religion, creed,
sex, national origin, sexual orientation, age, citizenship status,
marital status, disability, gender identity, gender expression, and
Veteran status.
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Keywords: CBS Corporation, New York , Senior Director/Head of Social, Editorial & Influencer Marke, Executive , New York, New York
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