VP Fashion & Consumer Apply to This Job

Company: ExecuNet
Location: New York
Posted on: April 10, 2021

Job Description:

Company: Entertainment / Broadcasting, New York, NY Remarks: The ideal candidate will be responsible for providing top-tier strategic counsel to clients and account teams by eliciting creative, exclusive and effective ways to create maximal buzz around clients and brands. The Vice President will support the Founder & CEO on high caliber clients and brands, lead their specific clients & team, and synergize with executives on other accounts. The VP will use their leadership and expertise to increase brand visibility and reputation in the marketplace. Responsibilities:

• Support the Founder & CEO in the development and execution of cohesive campaigns and strategic long-lead plans that support our clients ' objectives and launches.
• Carry out brand related events, coordinate product collaborations/launches, and secure effective partners while keeping track of potential market related opportunities
• Collaborate with our Consumer + Lifestyle Division team to drive client KPIs and run account management for our fashion + lifestyle clients
• Serve as day to day account lead and supervise internal account team with the development and execution of client media strategies
• Leverage a network of media relations to secure high-level features and placements that position brands as thought-leaders and innovators in the industry
• Proactively ideate on big-picture ideas and press opportunities for our clients by identifying media trends and trouble-shooting clients ' problems as they arise
• Act as a senior counsel to our clients to ensure the clients ' needs and concerns are thoroughly met, troubleshoot account obstacles as they arise and entertain clients to build positive relationships and rapport
• Maintain a consistent and in-depth understanding of clients ' businesses along with their respective industries; pro-actively monitor news and trends that may impact clients, and counsel account teams and clients on how to best to respond to these developments
• Manage account progression and actively offer alternative solutions to pivot or strengthen account projects
• Develops and reviews client materials, including press releases, Q&A, and executive talking points
• Work closely with internal team to pitch and secure media that embodies the brands voice, both larger brand feature stories and product placement Requirements
  • 8-10 years working in fashion and lifestyle public relations
  • Strong media relationships across lifestyle, entertainment and trade
  • Experience brand development and execution of creative and strategic communication plans
  • Superb verbal and writing skills, with demonstrated ability to create and amplify the client 's narrative and message
  • Proven management of all PR deliverables associated with a client, on all timelines, with inputs from a wide variety of different directions and stakeholders
  • Proven experience and expertise in developing communication strategies that drive value and results for clients
  • Ability to manage a team of Directors and junior level executives through clear communication and direction
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Keywords: ExecuNet, New York , VP Fashion & Consumer Apply to This Job, Executive , New York, New York