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Performance Manager (NY)

Company: Vaynermedia Llc
Location: New York
Posted on: April 10, 2021

Job Description:

VaynerCommerce is a Growth Engineering Firm. Initiated in 2018, it officially launched in 2020 as a new type of firm for modern brands to partner with to drive sustainable growth. VaynerCommerce is a digital-first firm that takes an engineering approach to drive sustainable growth. It was started by former early Shopify Plus employees and was born from the frustration that brands were left with no good options in the market when it came to building sustainable online customer growth. VaynerCommerce services as a strategic partner, with an implementation arm across data science, engineering, design, financial modeling, media & creative, and merchandising for brands that want to sustainably grow their Direct-to-consumer business. VaynerCommerce works across Fortune 100, Venture Capital, and Private Equity-backed consumer brands. We're rigorous about how we build our team, and the work we focus on. We're building some of the most complex solutions in the world of Commerce which requires hard work, collaborative teams, and creative problem-solving. What You Will Do: The Performance Manager supports VaynerCommerce growth engagement teams on ensuring partner brands meet their growth goals, specifically in the performance acquisition channels. This role is highly cross-functional, internal and client teams to analyze and implement data-driven recommendations to improve outcomes for partner brands. The Performance Manager will get hands-on experience with launching and optimizing new and existing paid media campaigns on a range of platforms. You are exceptional at prioritizing work, setting expectations, and communicating to stakeholders. You understand and appreciate the scientific method and also know when to adapt to changes quickly. You love telling a story with data and creating actionable insights. You are a strategic thinker, connecting the dots between data and financial results to create and advocate for your own strategies to drive growth. The ideal candidate has a proactive approach, can juggle multiple responsibilities, and excels under pressure. They are comfortable taking on a high level of responsibility and building relationships. Responsibilities:

  • Own the strategy, execution, and optimization of digital media across a number of clients
  • Manage digital forecast P&L, reporting, communicating plans and results to key stakeholders
  • Manage a seven-digit advertising budget and deliver to very strong ROAS expectations
  • Lead, manage, and develop team of paid media buyers
  • Provide recommendations and test new strategies
  • Direct team on channel strategy and media buying across channels all managed channels
  • Use data-driven methodology to test and optimize channels, continually optimizing every step of the funnel & driving towards higher efficiency
  • Partner with our Creative team to ideate, develop and test new ad concepts that deliver on client goals
  • Proactively identify and assess new channels to unlock opportunity to drive efficient spend What We're Looking For:
    • Experience
    • Bachelor's degree (or proof of high fluid intelligence)
    • 6+ Years experience as a Media Planner/Buyer within an agency, entrepreneurial street cred and/or BA/BS degree (Economics, Mathematics, Statistics, or Finance)
    • Advanced skills in Excel including pivot tables, V-Look Ups, and macros
    • Experience across buying/biddable platforms in any of the following:
    • Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
    • Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
    • Publisher/Partner Direct
    • Any Additional Experience in the following a plus:
    • Experience working with analytics, attribution and measurement systems. Including but not limited to:
    • Google Analytics
    • Nielsen/Millward Brown/Oracle Measurement
    • Skills
    • You live for today's digital & mobile consumer, driven, and hungry to succeed, always looking to learn more.
    • You want to have an impact and are passionate about the work you do.
    • You are always looking to adopt new techniques and technologies that are relevant for clients' media strategies.
    • Proven ability to build quick and strong relationships with clients
    • Excellent written and verbal communication skills
    • Quick learner
    • High EQ
    • Ability to maintain composure in high-pressure situations
    • Be exceptional at productivity and communications software (i.e., Google - Docs, Keynote, CMSs, and whatever the next cool tool is)
    • A constant curiosity to learn more
    • Interests
    • Passionate about performance DTC marketing, and growth marketing in general
    • Desire to work in an entrepreneurial company and drive immediate results Are you authorized to work in the United States? --*
      -- Will you now or in the future require visa sponsorship? --*
      -- U.S. Equal Opportunity Employment Information (Completion is voluntary) Individuals seeking employment at VaynerMedia LLC are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. Gender Please select Are you Hispanic/Latino? Please select Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Veteran Status Please select Form CC-305 OMB Control Number 1250-0005 Expires 05/31/2023 Voluntary Self-Identification of DisabilityWhy are you being asked to complete this form? We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years. Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability? You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:
      • Autism
      • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
      • Blind or low vision
      • Cancer
      • Cardiovascular or heart disease
      • Celiac disease
      • Cerebral palsy
      • Deaf or hard of hearing
      • Depression or anxiety
      • Diabetes
      • Epilepsy
      • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
      • Intellectual disability
      • Missing limbs or partially missing limbs
      • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
      • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression Disability Status Please select 1 Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Keywords: Vaynermedia Llc, New York , Performance Manager (NY), Executive , New York, New York

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