Business Development Director
Company: BBDO Worldwide
Location: New York
Posted on: August 7, 2022
Job Description:
BBDO is the world's most awarded advertising agency. Today BBDO
is 15,000 employees in 289 offices across 81 countries, all focused
on: The Work. The Work. The Work. Simply put, our goal is to create
and deliver the most compelling content for our clients.
Consequently, we seek those who love ideas, get excited by
creativity and rise to the challenge of making "The Work" happen.
Business Development DirectorThe Business Development Director is
responsible for assisting with sales and marketing activities at
BBDO New York and implementation of the business development plan,
which includes: prospecting, lead generation and qualification,
presentation development, and follow-up.Business Development
Director candidates must have global advertising agency, marketing
transformation, or digital business transformation consultancy
experience.
Primary Responsibilities
- Develops/updates new sales collateral along with marketing
team.
- Generates and handles inquires, manage pitches, and on-boards
new clients.
- Serves as the first point of contact for all clients and
partners.
- Manages and attends meetings and pitches to asses chemistry
fit.
- Provides direct marketing to new business prospects.
- Builds relationships between agency and key prospects.
- Coordinates presentation/pitch approaches of varying sizes
(individual and multi-agency pitches)
- Works to build prospects/contacts through attending events and
mining databases.
- Develops and maintains a prime prospect/contact list.
- Manages/keeps regular contact with companies on the prospect
list.
- Organizes, directs and makes physical arrangements for
presentations.
- Coordinates and drives new business activities from start to
finish.
- Completes RFPs and RFIs.
- Prepares and circulates periodic new business status and
meeting reports
- Drives key agency reports across the BBDO network. Experience
Guidelines:
- 3+ years of building business for a global advertising agency,
marketing transformation or digital business transformation
consultancy.
- Must have experience with multi-nationals and global brands
with complex marketing needs that could require global/local
alignment and collaboration.
- Ability to speak to all levels of prospective clients:
strategic and tactical decision makers.
- Proven experience in the pitch/business development
process.
- Best of the best writing and presentation skills.
- Demonstrated ability to take a consultative approach to
engaging with C-level marketing or marketing transformation
executives.
- Ability to reach across the cross-functional aisles and the
various capability groups across the organization in order to drive
more wins.
- Ability to understand macro business issues and articulate
value generating opportunities.
Keywords: BBDO Worldwide, New York , Business Development Director, Executive , New York, New York
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