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Business Development Director

Company: BBDO Worldwide
Location: New York
Posted on: August 7, 2022

Job Description:

BBDO is the world's most awarded advertising agency. Today BBDO is 15,000 employees in 289 offices across 81 countries, all focused on: The Work. The Work. The Work. Simply put, our goal is to create and deliver the most compelling content for our clients. Consequently, we seek those who love ideas, get excited by creativity and rise to the challenge of making "The Work" happen. Business Development DirectorThe Business Development Director is responsible for assisting with sales and marketing activities at BBDO New York and implementation of the business development plan, which includes: prospecting, lead generation and qualification, presentation development, and follow-up.Business Development Director candidates must have global advertising agency, marketing transformation, or digital business transformation consultancy experience.
Primary Responsibilities

  • Develops/updates new sales collateral along with marketing team.
  • Generates and handles inquires, manage pitches, and on-boards new clients.
  • Serves as the first point of contact for all clients and partners.
  • Manages and attends meetings and pitches to asses chemistry fit.
  • Provides direct marketing to new business prospects.
  • Builds relationships between agency and key prospects.
  • Coordinates presentation/pitch approaches of varying sizes (individual and multi-agency pitches)
  • Works to build prospects/contacts through attending events and mining databases.
  • Develops and maintains a prime prospect/contact list.
  • Manages/keeps regular contact with companies on the prospect list.
  • Organizes, directs and makes physical arrangements for presentations.
  • Coordinates and drives new business activities from start to finish.
  • Completes RFPs and RFIs.
  • Prepares and circulates periodic new business status and meeting reports
  • Drives key agency reports across the BBDO network. Experience Guidelines:
    • 3+ years of building business for a global advertising agency, marketing transformation or digital business transformation consultancy.
    • Must have experience with multi-nationals and global brands with complex marketing needs that could require global/local alignment and collaboration.
    • Ability to speak to all levels of prospective clients: strategic and tactical decision makers.
    • Proven experience in the pitch/business development process.
    • Best of the best writing and presentation skills.
    • Demonstrated ability to take a consultative approach to engaging with C-level marketing or marketing transformation executives.
    • Ability to reach across the cross-functional aisles and the various capability groups across the organization in order to drive more wins.
    • Ability to understand macro business issues and articulate value generating opportunities.

Keywords: BBDO Worldwide, New York , Business Development Director, Executive , New York, New York

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