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Assistant Manager, Marketing (Elizabeth Arden - Skin)

Company: Revlon Inc.
Location: New York
Posted on: September 25, 2022

Job Description:

Champion of brand/category initiatives for new product development and/or specific elements of a marketing plan. Take a lead in the analysis and development of marketing strategies and concepts. Work independently under the supervision of the Brand Manager or Senior Brand Manager.


  • Contribute to the development of category and product strategies.
  • Contribute to development and execution of Brand Strategy, 3 year and annual plan.
  • Collaborate with regional marketing and sales & marketing partners in key markets to recommend and implement strategies and programs that drive the business.
  • Lead new product development team meetings and keep minutes.
  • Collaborate with Product Development on new product ideation and brainstorming.
  • Analyze new product feasibility (size of opportunity, target audience, forecasting, pricing, return on investment, competitive review).
  • Develop new product positioning statements and write new product concepts.
  • Participate in all aspects of new product launch including management of cost of goods sold.
  • Proof and approve all artwork relating to new and existing product packaging.
  • Contribute to the development and execution of brand advertising in television, print, and promotional programs.
  • Generate, present, and apply insights from monthly business analysis (category, competitor, customer).
  • Uncover category, competitive, and consumer insights and recommend appropriate course of action.
  • Maintain and monitor project timelines and follow up with cross-functional team members on an ongoing basis.
  • Be involved in research initiatives and brand/category team meetings.
  • Assist Brand Manager with production budgets.
  • Routes all advertising and collateral to legal and R&D
  • Maintain competitive product library
  • Champion and implement improvements for product life-cycle management on brand skus.
  • Works on all aspects of the commercialization process, including the stage/gate process.

    A bachelor's degree is required, and an MBA is ideal.

    Knowledge And Skills Required
    • 3+ Years minimum years of experience
    • Leadership and initiative
    • Strong strategic, analytical, and problem solving skills
    • Ability to conceptualize ideas, summarize research studies, write copy, and complete a business review.
    • Ability to work collaboratively across functions, work independently, and take initiative when appropriate.
    • Creative thinking and flexibility - ability to multitask and handle pressure in a fast paced environment.
    • Time management skills and ability to prioritize projects as necessary.
    • Good verbal and written communication skills
    • Some experience with Nielsen, Excel, PowerPoint.
    • Knowledge of administration and project management skills.
    • 1 - - 3 years relevant work experience in marketing or product management
    • Experience in prestige skincare and/or beauty and/or personal care categories a plus
    • Experience living or working in another country a plus

Keywords: Revlon Inc., New York , Assistant Manager, Marketing (Elizabeth Arden - Skin), Executive , New York, New York

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