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Product Manager, Salesforce Marketing Cloud New York, NY, United States and 1 Posted on 04/18/2023

Company: Tiffany & Co
Location: New York
Posted on: May 28, 2023

Job Description:

This position reports to the CRM Global Product Manager within the Omni Digital Client team. This team delivers exceptional client experiences across all channels, ensuring staff are equipped with the right tools and expertise to consistently deliver a stellar client experience and support the Omni-channel offerings of a luxury retailer. Come work with us!
The position will focus on using Marketing Cloud to drive towards the following business goals: accelerate business growth, elevate brand desirability, enable operational efficiencies, and rationalize data usage where appropriate. The ideal candidate is naturally curious, collaborative, pragmatic, and an effective communicator. Additionally, this role will use industry best practices to drive the implementation and adoption of Marketing Cloud across various business units. This role will partner closely with the Global Client Development, Marketing, Retail, Client Care Centers, Legal, IT (Information Technology) and regional leads.
You will be responsible for thinking through SFMC business use cases, how they will activate across digital channels and client touchpoints, the client and internal user experience, launching new capabilities (including business/functional requirement definition, UAT (User Acceptance Testing), etc.), and scaling programs related to Marketing Cloud to meet business goals.
Key Accountabilities

  • Serving as the point of contact for all SFMC requests/needs; responsible for handling requests from (global & regional) cross-functional teams, assessing the associated effort, dependencies and impact at a mico-level and providing a global, macro-perspective to strategically prioritize use cases/needs (15%)
  • Developing and maintaining a roadmap that is in line with strategic goals and displays all upcoming Marketing Cloud implementations/updates; Owning the development of a product delivery strategy that meets delivery timelines and keeps relevant partners aware of future changes (20%)
  • Facilitating the design and/or build of integrations between Marketing Cloud and 3rd party applications or data sources (5%)
  • Communicating project concepts and outcomes to client project collaborators (15%)
  • Conducting user training and actively promote user adoption of Marketing Cloud (15%)
  • Proactively seek out and identifying needed system changes to optimize and maintain platform; Manage new releases of SFMC and efficiently roll out new features (15%)
  • Partnering with engineering teams in resolving issues with production applications and work with users on training and adoption (5%)
  • Contributing to internal process improvements and evolution toward modern software development practices (10%)

    Required Qualifications:

    • Bachelor's Degree
    • 5+ years professional experience designing and delivering software implementation in complex environments
    • 2+ years of experience working hands-on in Marketing Cloud implementations, ideally involving integrations with Salesforce's core and other platforms
    • Hands-on experience with the platform, the platform's reporting, and configuration
    • Ability to work with clients to design customer journeys, and associated data models.
    • Experienced in requirement intake and prioritization techniques, some design thinking and both physical and remote workshop animation knowledge
    • Solid understanding of omnichannel/retail standard methodologies and displays business strategy thought leadership
    • Ability to clearly communicate strategic direction and build enthusiasm in technology team for delivering truly exceptional technology enabled experiences
    • Strong leadership, interpersonal, partnership and influence management skills
    • Superb project management expertise including excellent multi-tasking, prioritization, and organization skills
    • Strong detail orientation with ability to see / maintain strategic perspective
    • Knowledge of the luxury and retail industries, key market trends and competition is a plus
    • Ability to travel internationally

      Preferred Qualifications:

      • Extensive experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio
      • Experience with Salesforce CRM (Sales & Service Cloud)
      • Exposed to agile methodologies

        The hiring range for this position ranges from $129,625 -- $145,000. The rate of pay offered will be dependent upon candidates' relevant skills and experience. Management is also eligible for bonus.

Keywords: Tiffany & Co, New York , Product Manager, Salesforce Marketing Cloud New York, NY, United States and 1 Posted on 04/18/2023, Executive , New York, New York

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