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Product Marketing Manager (Hybrid)

Company: Quad
Location: New York
Posted on: June 11, 2024

Job Description:

As a global marketing experience company, Quad's goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We've built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we're all driven to perform at our best- for ourselves and our clients. At our core, we're a company that believes we can always create a better way.

The Product Marketing Manager will lead product positioning, sales enablement, and go-to-market strategy for key data intelligence and media portfolio solutions. In addition, the position will strategically position and market our suite of solutions to new and existing customers.
This is a hybrid role in New York, NY.
KEY RESPONSIBILITIESThe Product Marketing Manager is responsible for developing and executing key product marketing initiatives to drive the success and growth of Quad's core offering including the following.

  • Own product positioning and messaging that clearly articulates our benefits and differentiation.
  • Provide industry insight to product, sales and marketing. -
  • Lead GTM prioritization and marketing strategy for existing and new releases. -
  • Collaborate with internal teams across sales ops and L&D on training.
  • Contribute to the development of sales enablement materials and communications. -
  • Work with the larger marketing team to develop and activate product-oriented campaigns including thought leadership, content marketing, events marketing, and earned media. -
  • Create and contribute to compelling marketing collateral, including core sales enablement materials, blogs, whitepapers, case studies, and product documentation.
  • Partner with client-facing teams and sales enablement to create resources and training to effectively communicate our product offering to clients and prospects.
  • Ensure the seamless development of client-facing roadmaps, materials for quarterly business reviews, product-oriented pitch decks, and other critical client-facing material. -

    JOB REQUIREMENTSEducation: Bachelor's degree or higher
    Experience: 6+ years of experience in media with at least 4+ years in product marketing or agency sales development
    Knowledge, Skills & Abilities: -

    • Expertise in Advertising and Media: A deep understanding of the advertising media landscape, including emerging trends and technologies, is essential for success in this role; be well-versed in industry dynamics, competitive positioning, and client preferences. Possess the ability to translate our offerings into simple customer-first value propositions that differentiate our offerings in the market.
    • Effective Communicator: Exceptional communication skills are a must. You should be able to distill complex concepts into clear and compelling messages that resonate with diverse audiences, including internal stakeholders, clients, and industry influencers. Excellent writing, storytelling, and creative presentation skills will be essential. Strong design and Microsoft PowerPoint skills a plus.
    • Collaborative Spirit: Success in this role hinges on collaboration. You should thrive in a cross-functional environment, where teamwork and partnership are essential for achieving shared goals. Your ability to collaborate effectively with colleagues across departments will be critical to our success.

      Employees can be expected to be paid an annualized salary range of $86,000-$140,000, based on variations in knowledge, skills, experience and market condition
      -#LI-RH1 -



      We offer excellent benefits to eligible employees, including 401(k), holidays, vacations and more.

      Quad is proud to be an equal opportunity employer and values diversity. We are committed to creating a place of belonging - a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.

      Drug-Free Workplace

Keywords: Quad, New York , Product Marketing Manager (Hybrid), Executive , New York, New York

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