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VP of Marketing

Company: Market Research, New York, NY
Location: New York
Posted on: February 15, 2018

Job Description:

DESCRIPTION

As a VP Marketing at Company, you'll have the opportunity to lead all marketing efforts of our company and work with the executive team.

You will set the marketing plan for the next years both for performance and branding and you'll need to hire a team to execute on that plan.

Our ideal candidate is a self-motivated team player and natural leader that is excited about working for a growth focused company in an entrepreneurial atmosphere.

This role is ideal for an individual that enjoys the challenge of building a globally recognized brand.

RESPONSIBILITIES The development and implementation of a Brand strategy that increases engagement and raises awareness. Handle all customer communication and newsletters. Product marketing. Plan and execute SEO/SEM strategy. In-depth reporting of all the acquisition channels. Content marketing creation and distribution. Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials, presentations, feedback and leads. Manage the company's social media presence and deliver programs to improve social media reputation and recognition. Continuously monitor and analyze the competitive environment, consumer trends and propose appropriate solutions. REQUIREMENTS Proven working experience in digital marketing. Demonstrable experience leading a successful marketing team. Solid knowledge analytics, marketing and ad platforms(e.g., Google Analytics, Google Adwords,Marketo or similar.) Strong technical skills including extensive familiarity with SaaS marketing. Proactive, energetic attitude and desire to work in a results-oriented and deadline-driven environment. Desire and ability to manage multiple relationships at a time. Excellent interpersonal and communication skills. Ability to market, organize and participate to conferences and/or webinars. Entrepreneurial mindset with the ability to spot original branding opportunities.

Keywords: Market Research, New York, NY, New York, VP of Marketing, Executive, New York, New York

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