NewYorkRecruiter
the smart solution for New York jobs

Manager, Marketing Operations

Company: Olapic
Location: New York
Posted on: July 13, 2018

Job Description:

Monotype is the world's leading provider of fonts, font technologies and digital brand engagement solutions that enable optimal user experience, effective marketing integrity and innovative brand loyalty across all communication channels. Headquartered in Woburn, Massachusetts (USA), the company supports in particular the Global Top 2,000 companies in the international markets of America, EMEA and Asia-Pacific. Among other things, we offer custom company fonts for all languages and end devices, perfect rendering in heads-up displays, branded emojis in the major messenger apps as well as UGC-based marketing campaigns for effective brand fidelity. Monotype EMEA is a regional business unit working interdisciplinary, holistically, and always as one team. Internally and externally you will partner with digital-driven talents in a pioneering environment. Monotype Imaging Holdings, Inc. (Nasdaq: TYPE).

JOB RESPONSIBILITIES


  • Own and optimize marketing technology stack, including Marketo, LeanData, Triblio, and Engagio.
  • Research and make recommendations on selection of new and renewal of existing vendors.
  • Own Marketo-Salesforce connection and ensure marketing's needs are met.
  • Manage a team of 1-2 responsible for delivery of Marketo campaigns (marketing emails, forms, Salesforce syncs), segmentation across systems, and enforcement of naming conventions.
  • Drive strategy and create architecture needed for clear opportunity attribution by campaign, asset type, and channel, in partnership with Data & Insights, including vendor evaluation.
  • Establish, optimize, and maintain operational aspects of lead nurturing and lead scoring.
  • Enable lead-to-account mapping for optimized lead assignments, reports, and personalization.
  • Provide stakeholders including BDRs, Sales, and Account Managers with important engagement signals that drive responsiveness, including Interesting Moments, lead alerts, and reports.
  • Own and enforce limits on email marketing frequency, segmentation, and best practices across group of Marketing stakeholders.

    QUALIFICATIONS

    • Minimum 5 years of relevant experience.
    • Marketo expert certification.
    • Experience with Salesforce.
    • Experience evaluating and negotiating tech vendors.

      Keywords: Olapic, New York, Manager, Marketing Operations, Executive, New York, New York

      Click here to apply!

      Didn't find what you're looking for? Search again!


      I'm looking for
      in category
      within


Other Executive Jobs


SAP Variant Configuration - Manager (Customer)
Description: br br Are you looking for a career trajectory that few other organizations can offer in SAP What about access to a high-quality portfolio of businesses and clients with opportunities to work across (more...)
Company: Deloitte
Location: Philadelphia
Posted on: 07/20/2018

Senior Director- Global Fiduciary Services
Description: The incumbent will be a senior partner of Global Fiduciary Services GFS within International Wealth Management. They will report to the Head of GFS, and may be called upon to deputize for the Head of (more...)
Company: BNY Mellon Investment Management
Location: New York
Posted on: 07/20/2018

Ad Sales Project Manager / Business Analyst (Broadcast client)
Description: Client is open to Contract to Hire or Full Time WideOrbit experience is a plus Our client, a major Broadcast and Digital Media Company, is seeking a Project Manager/Business Analyst to join their Ad Sales (more...)
Company: CV Project LLC
Location: New York
Posted on: 07/20/2018


Director, Retail Marketing, Partnerships & Programming
Description: The Director of Retail Marketing, Partnerships Programming will be a key driver in establishing and growing WeWork's retail business. This person will develop, execute and oversee marketing, partnerships (more...)
Company: WeWork
Location: New York
Posted on: 07/20/2018

Associate Project Manager
Description: Role Overview Responsibilities:As an Associate Project Manager, you will manage the projects in conjunction with the Development Project Manager DPM . Particularly important to the role is providing (more...)
Company: WeWork
Location: New York
Posted on: 07/20/2018

Senior Manager, Real Estate Transactions Management, Mid-Atlantic
Description: Purpose The Transactions Management team is responsible for leading lease negotiations and supporting transactional work throughout term sheet and lease negotiations on behalf of Real Estate. Given the (more...)
Company: WeWork
Location: New York
Posted on: 07/20/2018

Manager, Program Management - Inventory/Logistics
Description: Responsibilities: Work with key stakeholders in the Inventory Process Development, Logistics, Operations, Tax, Finance, Accounting, Treasury, SOX,
Company: WeWork
Location: New York
Posted on: 07/20/2018

PART TIME Project Manager
Description: br PART TIME Project Manager 20 hours/ week . br New York, NY br br Required Skills br br 4 years of experience in project management, project tasks estimation, issue management, business (more...)
Company: The Judge Group
Location: New York
Posted on: 07/20/2018

Developer - VP
Description: The Morgan Stanley Securities Lending desk is an industry leader and
Company: Morgan Stanley
Location: New York
Posted on: 07/20/2018

API Product Manager (Healthcare)
Description: Role: API Product ManagerLocation: Newark, NJDuration: 6 Contract to HireRate: DOE br br Responsibilities br br ul br li Subject matter expert in healthcare data and resident expert for (more...)
Company: Clarity Insights
Location: New York
Posted on: 07/20/2018

Log In or Create An Account

Username:
Password:
 

Forgot password?


Find us on Facebook

Find us on LinkedIn

Get the latest New York jobs by following @recnetNY on Twitter!

New York RSS job feeds