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Head of Marekting

Company: Internet / Online / Data Processing Services, New
Location: New York
Posted on: July 13, 2018

Job Description:

DESCRIPTION Company is an alternative payment provider that allows brands to give their customers the opportunity to split their purchases into 4 interest-free, automatic installments. The customer gets the product straight away and we pay the merchant upfront. We are looking for a Head of Marketing who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects. Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you. This is an on-site position in our New York office. As Head of Marketing you will be responsible for: Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Preparing and managing monthly, quarterly and annual budgets for the Marketing department Setting, monitoring and reporting on team goals Designing branding, positioning and pricing strategies Ensuring our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material) Identifying opportunities to reach new market segments and expand market share Crafting quarterly and annual hiring plans Monitoring competition (acquisitions, pricing changes and new products and features) Coordinating sales and marketing efforts to boost brand awareness Requirements Work experience as Head of Marketing or VP Marketing, preferably within the fashion or eCommerce industries Experience running successful marketing campaigns Solid knowledge of web analytics and Google Adwords Experience with CRM software Leadership skills with the ability to set and prioritize goals Analytical mind BSc or MSc in Marketing or relevant field

Keywords: Internet / Online / Data Processing Services, New , New York, Head of Marekting, Executive, New York, New York

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