Product Manager, Data Platforms
Company: Direct-to-Consumer and International
Location: New York
Posted on: November 11, 2019
Direct-to-Consumer-and-International (DTCI) is Disney?s global,
multiplatform media, product, technology, and distribution
organization for world-class content. DTCI is comprised of Disney?s
international media and direct-to-consumer businesses globally,
including all Disney networks outside of the US, the ESPN+
streaming service, the upcoming Disney-branded direct-to-consumer
streaming service and the Company?s ownership stake in Hulu. The
DTCI Tech organization focuses on providing ground-breaking
innovation and driving the strategic use and development of
technology to power the DTCI business, deliver world-class products
and experiences to consumers around the world. The Data Platform
group within DTCI Tech, is charged with developing a consolidated
data platform that supports DTCI business stakeholders with the
means to access, activate and analyze all of Disney?s consumer data
in a secure and compliant way.
The Product Manager, Data Platforms role will focus on audience
data curation and activation product offerings servicing a diverse
group of stakeholders across TWDC including ad sales, marketing,
analytics, among others. You provide the coordination between your
stakeholders and technical product management partners responsible
for building the products to stakeholder requirements. You
represent the voice of the customer and are responsible for
supporting the product strategy, execution and launch of key
data-driven products across DTCI?s portfolio of media properties.
You must be an analytical, articulate, and business-minded
self-starter, capable of setting strategic priorities, executing
tactically and communicating effectively to stakeholders at senior
and peer levels throughout the course of a product lifecycle.
- Support marketing/ sales/ product audience activation via the
Bluekai DMP, LiveRamp, and other relevant data platforms.
- Assist in designing and shepherding custom integrations with
Sr. Product Manager to support additional activation points out of
CDP, DMP, LiveRamp, and other data platforms.
- Document activation processes for end users and sales
- Support Sr. Product Manager on initiatives to train key
business stakeholder on Data Platform products.
- Collaborate with stakeholders for effective product
requirements gathering, operational and go-to-market execution and
communication.Basic Qualifications :
- Must have minimum 3 years previous experience in product
management, product marketing, data, technology, digital marketing
and/or consulting in a related field.
- Must have experience with data, including data products such as
Data Management Platforms or Data Matching Partners (e.g.:
Datalogix, LiveRamp, BlueKai, Adobe, Experian, Facebook, etc.)
- Highly organized, and able to balance multiple projects at
- Excellent problem-solving, confidence in explaining intricate
problems & solutions in a simple way, and able to balance working
autonomously as well as cross-functionally.
- Curious, passionate and exhibits strong worth ethic.Required
- BA / BS required, preferably with focus in Business,
Communication, Advertising, Marketing, Computer Science and/or
Keywords: Direct-to-Consumer and International, New York , Product Manager, Data Platforms, Executive , New York, New York
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