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DIOR Brand Manager

Company: Neiman Marcus
Location: New York
Posted on: June 12, 2021

Job Description:

About Bergdorf Goodman As the house of extraordinary taste for almost 120-years,

We are New Yorks original icon of style.

The legendary window on inventive inspiration,

Discerning since day one, we define the culture of fashion.

We are a community of creative ingeniuses

Cultivating experiences beyond the expected, and nurturing ideas that inspire the joy of discovery.

We thrive on bringing exceptional creative talents together.

We are unabashedly luxury.

And luxury is ours to define.

We are Bergdorf Goodman

The Opportunity

Darcy Penick, President of Bergdorf Goodman and one of the first leaders in pure-play fashion e-commerce, has built a team of industry pioneers who are bringing their collective expertise and commitment to operational excellence to the world of Bergdorf Goodman. As the destination to discover best in class designers, emerging brands and exclusive products, Bergdorf Goodman provides customers with transformative experiences that embody the definition of modern luxury.

DIOR Brand Manager

The Dior Brand Manager is the leader and brand ambassador for DIOR the vendor in Bergdorf Goodman, playing a crucial role in building and developing an exceptional team. The Brand Manager drives results, consistently provides superior client service and ensures the boutique exceeds defined performance targets while delivering on both the BG and vendor brand experience.


  • Promotes the vision and culture of BG, while balancing the alignment of loyalty to the BG brand and being a champion of the vendor brand
  • Develops and achieves business goals, partnering with BG and the vendor to devise creative and strategic solutions to increase sales
  • Owns Associate performance management, career development, and coaching as needed.
  • Recognizes and celebrates outstanding Associate performance, addresses opportunities for business and behavioral evolvement.
  • Manages and coaches BG Connect and as a tool for generating sales.
  • Manages BG strategy and initiatives to achieve sales goals for the vendor and the achievement of each home base associate's goals (including sales volume, and any defined KPIs)
  • Creates and manages a strategy to increase brand availability to OHB Emerging Sellers
  • Optimize purchase receipts and reserves through a clear understanding of existing and emerging Dior client potential.
  • Creates and implements Client Strategies ensuring there is a clear vision for an Emerging Elite Program in BG as well as a strategy for Development and Retention of current VIC client relationships
  • Leads the partnership and execution between BG and vendor brand on all client-facing events and experiences
  • Collates business recaps to communicate to all critical stake holders through executive summaries and seller communication
  • Keep proprietary info in BG, utilizing the utmost discretion in all communication

Job description is not designed to cover or contain comprehensive listing of duties, responsibilities, or activities that are required of the employee for this job. Duties, responsibilities, activities may change at any time with or without notice.

Keywords: Neiman Marcus, New York , DIOR Brand Manager, Other , New York, New York

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