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Digital Strategy Intern - Fall or Winter Semester

Company: Autism Speaks
Location: New York
Posted on: January 16, 2022

Job Description:

Autism Speaks is seeking a Digital Strategy Intern for the fall or winter semester! This is a 10-12 week program and student must be eligible for academic credit. Individual can be located anywhere in the US and will work remotely.

The Digital Strategy/SEO Internship at Autism Speaks provides a hands-on opportunity to a student who is interested in exploring a career in Search Engine Optimization, Content Marketing and/or Digital Marketing for nonprofits. This is a remote position where the student will work closely with the Digital Strategy and Communications Teams. The student will work on increasing the online visibility for Autism Speaks by optimizing website copy, tags and descriptions for YouTube videos, copy for paid ads/search terms, and developing/translating content on the Spanish section AutismSpeaks.org.

PRIMARY RESPONSIBILITIES:

The intern will receive comprehensive training in all areas and responsibilities will include:
Operating Conductor Searchlight, our SEO platform
Research content and SEO best practices to provide recommendations for improving our online presence
Identify and optimize top performing content
Suggest and draft new content ideas based on top search terms and phrases
Optimize copy for webpages, donation pages, and YouTube descriptions
Track organic growth for optimized pages and suggest pivots based on the performance data
Conduct weekly keyword research
Assist in making edits to the Autism Speaks website
Use Google Analytics to track content growth

QUALIFICATIONS:

Student interns must receive academic credit (i.e. graduate or under-graduate) sponsored by an accredited institution or require experience for a certification for a college degree.

Skills and Knowledge:
Knowledge of technical and content SEO
Knowledge of Search Engine Marketing
Knowledge of Google Analytics
Strong organizational skills
Proficient in MS office, including Word, Excel, and Outlook
Good communication skills, both oral and written
Bilingual (Spanish and English)

CORE COMPETENCIES:
Building Collaborative Relationships
Professional Behavior
Results Driven
Customer Orientation
Flexibility

You are responsible for protecting the confidentiality, integrity and availability of all Autism Speaks data and information to which you have access

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Keywords: Autism Speaks, New York , Digital Strategy Intern - Fall or Winter Semester, Other , New York, New York

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