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Growth Strategist

Company: NoGood
Location: New York
Posted on: September 25, 2022

Job Description:

Ready to join one of the fastest-growing marketing agencies in the country? You've arrived at the right place!
We are:A team of proven growth marketers, creatives, and data scientists who help unlock rapid growth for some of the world's most iconic brands. We've successfully grown many companies from hundreds to millions in revenue. We have worked with VC-backed startups and Fortune 500 brands including Nike, TikTok, Ghostery, P&G, American Express, J&J, Heineken, and many others. We are based out of New York City and support startups and scaleups around the globe.
We are looking for:A Growth Strategist to join our team. You will act as a CMO for some of our key clients. You must have a Growth Marketing background and have the right mix of analytical, creative, and strategy chops in your DNA. Additionally, you must have experience with products and multiple marketing channels.
You have:

  • 5+ years of proven experience in digital, performance marketing & product growth (experience in D2C or B2B Saas is a major plus)
  • Owned full acquisition, demand, or lead generation funnel and reported back on performance.
  • Strong experience with top of funnel and bottom of funnel (required to have experience in both).
  • Experience in owning 3rd party relationships and presenting results to business partners at all levels.
  • The ability to lead marketing campaigns end-to-end, own successes and learnings, and report back on strategic growth metrics.
  • Tech and data-savvy background with the ability to jump into Web Analytics platforms such as Google Analytics or Data Visualization Platforms (such as Power BI, Data Studio, Tableau, etc) or even Excel and communicate a story with sound data.
  • Excellent organizational, communication, and project management skills.
  • Proven experience and a solid track record in managing Facebook Ads and Google Ads (must have managed big budgets).
  • Strong Project Management background is a major requirement.
  • Marketing automation experience with Hubspot and/or Salesforce.
  • A curious and always learning approach
  • Exceptional storytelling ability
    A big plus is you also have:
    • Experience working with Product, Data Science, and Performance marketing teams.
    • 2+ years in a product marketing background.
    • Entrepreneurial/Self Starter experience with managing a team is a major plus (2 years in your own venture to show experience having skin in the game).
    • Have experience with Mixpanel, Amplitude, Segment, or another CDP.
    • Have experience designing and executing an SEO and content marketing strategy (having a content marketing outreach process).
    • Having some front-end code experience.
      You will work on:
      • Acting as an on-demand CMO for some of our key brands.
      • Owning brand goals and growth metrics and reporting back on the client's/account business growth.
      • Leading, planning, and managing growth marketing campaigns for assigned brands that drive new customer acquisition, customer retention, and increase brand awareness across paid social, paid search/SEM, SEO, email, product, etc.
      • Proactively dig into client's data to identify opportunities for testing and optimization across acquisition and retention channels
      • Executing project plans and deadlines to achieve all marketing objectives on time and within established budgets
      • Communicating progress and activities with the client and internal team
      • Managing and collaborating with internal and external team members to achieve overall client KPIs/ objectives
        • Premium Healthcare (Medical, Dental, Vision)
        • 401k with Match
        • Unlimited PTO
        • Generous Parental Leave
        • Remote Work Policy
        • Flexible Work Schedule
        • Annual Retreat
        • Home Office Allowance
        • Learning Budget
        • GymPass - Company Sponsored Gym Discounts at Most Major Local and National Gyms

Keywords: NoGood, New York , Growth Strategist, Other , New York, New York

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