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Strategist-DraftLine

Company: Budweiser
Location: New York
Posted on: November 26, 2022

Job Description:

Dreaming big is in our DNA. Brewing the world's most loved beers and creating meaningful experiences is what inspires us. We are owners, empowered to lead real change, deliver on tough challenges, and take accountability for the results. We are looking for talent that shares these values, that is ambitious, bold & resilient. We want talent that is looking for fast career growth, cross-functional experiences, global exposure and robust training & development.SALARY: $90,000-$96,600COMPANY: Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That's right, over 100 of America's most loved brands, to be exact. But there's so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together - when we combine your strengths with ours - is unstoppable. Are you ready to join a team that dreams as big as you do? ROLE SUMMARY: DraftLine is a data-driven creative group within Anheuser-Busch designed to transform Anheuser-Busch into a market leader in the beverage space through customized stories and experiences for consumers. This group represents the integration of the "Madmen" and the "Mathmen" thinking. DraftLine is seeking a multi-skilled, passionate, and hands-on marketer who believes the way to build brands is drastically changing and wants to be a part of the team driving that revolution at Anheuser-Busch. JOB RESPONSIBILITIES:

  • Build and maintain partnership with Brand teams and agency partners as day-to-day liaison
  • Become steward of dedicated Brand(s), ensuring full comprehension of business challenges and objectives
  • Provide data-driven insights and creative thought-starters during briefing process
    • Shape the development of work with sound creative, channel mix, and measurement feedback and recommendations
    • Support in setting strategic agenda for DraftLine brand team
    • Understand platform/channel nuances and ensure team adherence to best practices
    • Analyze content performance metrics and action optimizations JOB QUALIFICATIONS:
      • Bachelor's degree in related field
      • 5+ years experience
      • Account management experience preferred
      • Social/digital expertise
        • Alcohol/Beverage/CPG experience preferred
        • Good communication and leadership skills
        • Experience using project management tools
        • Hispanic marketing strategy experience is a plus WHY ANHEUSER-BUSCH: Anheuser-Busch has always dreamed big. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. To reimagine what a beer company can be. And what, together with our people and our partners, Anheuser-Busch can do. Our collective impact is significant. Over the last decade alone, we have contributed more than $400 million to charitable organizations that support our communities, provided over 90 million cans of emergency drinking water, and, together with our wholesaler partners, invested more than $1 billion into responsible drinking initiatives. At the heart of these investments is our shared commitment to community - providing opportunity for our people, lifting our neighbors, and making a meaningful difference in the world. This future is our purpose. A future that everyone can celebrate, and everyone can share in. A future with more cheers. BENEFITS:
          • Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
            • Life Insurance and Disability Income Protection
            • Generous Parental Leave and FMLA policies
            • 401(k) Retirement Savings options with a company matching contribution
            • Chance to work in a fast-paced environment among a company of owners
            • Free Beer! EQUAL OPPORTUNITY EMPLOYER As the leading global brewer, Anheuser-BuschInBev is committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law. REQUIRE ADDITIONAL ASSISTANCE? Anheuser-Busch is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you are a qualified individual with a disability, or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access the Anheuser-Busch Careers website as a result of your disability. We will make a determination on your request for reasonable accommodation on a case-by-case basis. If you need an accommodation or assistance in using the Anheuser-Busch Careers website, please email disabilityaccommodation@anheuser-busch.com . CONTACT US PRIVACY POLICY TERMS AND CONDITIONS PAY TRANSPARENCY POLICY STATEMENT

Keywords: Budweiser, New York , Strategist-DraftLine, Other , New York, New York

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