Expertise Lead, Google Analytics
Company: Fifty Five
Location: New York
Posted on: March 20, 2023
Job Description:
About 55Part of the Brandtech Group, fifty-five is a 300+ person
global data company that helps brands collect, analyze and activate
their data across paid, earned and owned channels to increase their
marketing ROI and improve customer acquisition and retention.
Headquartered in Paris with offices in New York, London, Geneva,
Hong Kong, Taipei, Shenzhen and Shanghai, the data company was
named by Deloitte as one of the fastest-growing tech firms in
Europe, thanks to its unique technology approach combining talent
with software and service expertise. fifty-five is a top-tier
global Google Marketing Platform Sales Partner and a global Google
Cloud Platform Marketing Analytics Certified Partner.About the
PositionThe role of the Expertise Lead, Google Analytics is to be a
subject matter expert in all things related to web analytics
deployment and practice, from reporting to activation of the data
primarily on owned digital assets (website, mobile apps, CRM). As
part of the fifty-five Expertise and Innovation department, you
will work with both our engineers (front-end & cloud) and our
consulting team, particularly in the context of solution design,
prototyping and methodology design & delivery.
- Bachelors Degree
- Minimum 3-5 years of technical Analytics & Insights
experience
- Hands on experience in end to end web & app analytics
deployment
- Proficiency with front-end programming languages such as
Javascript
- Proficiency with tag management systems such as GTM and
Tealium
- Knowledge of reporting animation solutions, having designed and
automated at least one set of reporting
- Strong problem solving and analytical skills
- Good understanding of the Tech and Digital industry Favorable
Experience
- Experience using Google Cloud Platform, SQL and Python
- Experience developing API- based solutions
- Advanced Adobe Analytics deployment experience
- Enterprise-level Google Analytics 360 Deployment
- Familiarity with modern audience management tools such as CDPS
ResponsibilitiesDelivery
- Being the primary stakeholder for analytics & martech
deployment projects
- Evaluation of business & technical requirements
- Measurement plan creation
- Supervision of delivery
- Supporting the technical solution design for data consulting
projects
- Use case definition
- Architecture design
- Regulatory compliance
- Solution deployment Expertise
- Researching advances in analytics, martech and adtech world &
keeping the team up to date
- Designing & delivering internal and external training
sessions
- Ensuring best-practice deployment by setting and facilitating
the use of 55 frameworks Business Development
- Acting as a pre-sales engineer for enterprise-level data
consulting projects
- Supporting business development for proprietary & licenced
(primarily Google Analytics 360) analytics solutions
- Competitive salary range based on experience:
$96,000-$135,000
- Generous PTO
- Benefits eligibility upon hire, including medical, dental,
vision and 401K
- US headquarters in prime NYC neighborhood- Soho
- Remote setup stipend
- Monthly connectivity stipend
- Travel opportunities
- Professional development Equal Employment Opportunity55 US Inc.
provides equal employment opportunities to all employees and
applicants for employment and prohibits discrimination and
harassment of any type without regard to race, color, religion,
age, sex, national origin, disability status, genetics, protected
veteran status, sexual orientation, gender identity or expression,
or any other characteristic protected by federal, state or local
laws. This policy applies to all terms and conditions of
employment, including recruiting, hiring, placement, promotion,
termination, layoff, recall, transfer, leaves of absence,
compensation and training.Please note: Unfortunately, 55 cannot
provide visa sponsorship at this time.
Keywords: Fifty Five, New York , Expertise Lead, Google Analytics, Other , New York, New York
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