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Data Strategy Analyst

Company: Neustar Information Services
Location: New York, NY
Posted on: August 9, 2019

Job Description:

Neustar Information Services, Inc.

Data Strategy Analyst (New York, NY)

Duties: Perform data mapping, identification, and application of business rules to data sets. Resolve varying data
granularities and support all phases of data collection and assessment for client database builds. Acquire and profile
client data from a multitude of sources, and architect systems to combine data. Work closely with marketing
strategists, scientists, and data engineers to assess first and third party client marketing and business process data.
Perform data profiling, quality assurance, and communicate with internal and external teams. Design and develop
statistical data processing logic, document data flow requirements for engineers, and design quality assurance rules.
Query and analyze data using tools such as Excel, SQL, Tableau, Python, SAS, R, and Big Data tools such as Databricks
and PySpark.

Education and Experience:
Master’s degree in Business Administration, Marketing, Economics, Mathematics, or related field and one (1) year of
experience performing data analysis in the media and marketing industry; or in the alternative, a Bachelor’s degree in
Business Administration, Marketing, Economics, Mathematics, or related field and three (3) years’ experience as
indicated above.

Special Requirements:

Also requires demonstrated expertise (DE): using SQL and Python to process marketing data and develop spend
calculations; using Tableau and Datorama to visualize and create digital dashboard aligning planning data, ad server
data, and programmatic data; presenting findings involving big data to senior management; performing ETL using SQL
Server; and performing programming using Python; and measuring the performance of marketing mix and optimizing
strategic plan to increase marketing ROI, using advanced statistical techniques such as Marketing Mix Modeling.

For the position listed above, interested candidates may mail resume: ATTN: HR, Job Code - RAL01, 21575 Ridgetop
Circle, Sterling, VA 20166

Keywords: Neustar Information Services, New York , Data Strategy Analyst, Other , New York, NY, New York


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